Right in the heart of LONG BEACH, CA 90806

WORLD'S LEADING SOUTHERN CALIFORNIA TOYOTA DEALER

CALL TOYOTA OF LONG BEACH
AT (562) 270-1414 TODAY.

When you’re a Los Angeles or Orange County driver in search of your next ride, visiting our dealership in Long Beach is worth the trip. At our dealership, we offer diverse inventory as well as meaningful service. Avoid the traditional tricks or sales tactics used by many car dealers.

Our buying process is easy, straightforward, casual and fun! There is a reason we are ranked #1 for online reputation, why go anywhere else.

  • Diverse Inventory and Quality Service
  • Southern California's Source for New Toyota Cars
  • Valuable Used Cars for Your Driving Pleasure
  • A Fully Equipped Service Center for Your Maintenance Needs

AUTO LOANS

Trade-Ins

Buying guide

8 am to 8 pm support

EVERYTHING YOU NEED TO KNOW

THE WORLD OF TOYOTA CARS & TRUCKS

Toyota Mirai
FIRST DRIVE REVIEW
4.5

2019 Mirai

For commuters who live in a region where the hydrogen fueling infrastructure is already built out, opting for the 2019 Toyota Mirai may make a lot of sense. For starters, it's a genuinely futuristic experience since the Mirai is powered by a hydrogen fuel cell that converts the stuff of stars into electricity and water. This electricity goes to a small battery that drives the motor while the water leaves the tailpipe as vapor.

READ MORE
Toyota 4Runner
INSTRUMENTED TEST
4.1

2019 Toyota 4Runner

TRD Pro has new Fox shock absorbers, new skid plate and roof rack, and standard sunroof and JBL sound system New Limited Nightshade Edition with black-out color scheme Part of the fifth 4Runner generation introduced for 2010.

READ MORE
Toyota 86
BUYERS INFO
4.5

Advantages of Buying a New or Toyota 86

It's easy to pick on the 2019 Toyota 86 and count the ways it falls just short of excellent. It's small inside. There's limited passenger and cargo space. It's not particularly comfortable, especially for taller drivers, and its technology feels dated and inadequate.

READ MORE

ARE YOU LOOKING FOR A CAR?

Search Our Inventory With Thousands Of Cars And More Cars Are Adding On Daily Basis

DO YOU WANT TO SELL A CAR?

Search Our Inventory With Thousands Of Cars And More Cars Are Adding On Daily Basis

QUESTIONS? CALL US : 1-562-270-1414

Toyota of Long Beach
  • Low Prices, No Haggling
  • Largest Toyota Car Dealership
  • First Time Buyer

LATEST AUTOS

contact us

Long Beach Blvd, Long Beach, California 90014 USA
Phone: 1-562-270-1414
FAX: 1-562-270-1414
Toyota of Long Beach Map

Presented at the April 2003 New York International Auto Show, for the 2004 US model year, the NHW20 Prius was a complete redesign. It became a compact liftback, sized between the Corolla and the Camry, with redistributed mechanical and interior space significantly increasing rear-seat legroom and luggage room. The second generation Prius is more environmentally friendly than the previous model (according to the EPA), and is 6 inches (150 mm) longer than the previous version.[38][39] Its more aerodynamic Kammback body balances length and wind resistance, resulting in a drag coefficient of Cd=0.26.[40] The development effort, led by chief engineer Shigeyuki Hori, led to 530 patents for the vehicle.[41]
We also drove both cars on a flat but snow-covered road with an obstacle course that required a quick right-left S-turn. When we tried the maneuver in the front-drive Prius, its front tires were easily overwhelmed when we accelerated and steered at the same time. Because of that, it was hard to keep the car from running wide. With AWD-e, there was still some squirming through the course, but it was far more composed and easy to drive.
Along with updated styling, the Prius grew for 2016, increasing cargo space. A new platform improved handling and ride. Though output from the carryover engine decreased slightly, thanks to lighter hybrid components fuel mileage estimates increased to 54 mpg in the city and 50 mpg on the highway; an Eco version was even more efficient. Lithium-ion batteries are now used on some variations. Six trim levels are offered. 
All 2019 Prius models receive a slight styling refresh that replaces some polarizing body panels with more conventional ones. The unusual marker lights that used to drop below the main headlights are gone, as are the awkward creases in the front fascia directly below them. The same holds true for the taillights that now have a more horizontal orientation.
In May 2011 Toyota introduced the Prius α (alpha) in Japan, which is available in a five-seat, two-row model and a seven-seat, three-row model, the latter's third row enabled by a space-saving lithium-ion drive battery in the center console. The five-seat model uses a NiMH battery pack.[91][92] The Alpha is the basis for the five-seat Prius v launched in North America in October 2011 with a nickel-metal hydride battery pack similar to the 2010 model year Prius, and with two rows of seats to accommodate five passengers. The European and Japanese versions are offered with a lithium-ion battery, with three rows of seats with accommodations for seven passengers. However, the seven passenger seating on the Prius v is not available on North American Prius v models.[93] The European version, named Prius+ (plus), began deliveries in June 2012.[78][91] Global sales totaled 671,200 units as of January 2017.[12] Japan is the leading market with 446,400 units sold, followed by North America with 173,100 units, and Europe with 43,800, all through January 2017.[12]

The Prius offers little in the way of driving enjoyment and refinement. Still, the steering effort is pleasingly weighted, and responses to your inputs are accurate—making the handling feel almost lively. Feedback from the road is non-existent, though, and feels numb on-center. Braking is a common gremlin for hybrid vehicles, which use a mix of regenerative and friction braking. Inconsistent or numb feedback from the pedal, as we experienced in the Prius, is often the trade-off and, combined with the low-rolling-resistance tires that most hybrids wear, can make for longer braking distances in our testing than we would expect from other similar-size non-hybrid vehicles.
The Wall Street Journal reported in February 2007 on concerns that quiet cars like the Prius may pose a safety risk to those who rely on engine noise to sense the presence or location of moving vehicles.[197] Blind pedestrians are a primary concern, and the National Federation of the Blind advocates audio emitters on hybrid vehicles,[198] but it has been argued that increased risks may also affect sighted pedestrians or bicyclists who are accustomed to aural cues from vehicles. However, silent vehicles are already relatively common, and there is also a lack of aural cues from vehicles that have a conventional internal combustion engine where engine noise has been reduced by noise-absorbing materials in the engine bay and noise-canceling muffler systems. In July 2007, a spokesman for Toyota said the company is aware of the issue and is studying options.[199]
My very knowledgeable, patient and honest salesman Ronald made my whole buying experience smooth, effortless, and quick. This is the second time I come to East Coast Toyota for my lease only because of his great customer service!! I was a little worried and scared because I didnt know exactly what I was going to do. I had my mind set that I was not going for another car. As soon as I met up with him he provided me with options. Thank you Ron for always accommodating and being attentive to my concerns! I will always come to East Coast Toyota as long as I get treated with the upmost respect that Ron provides me with! Thank you again Ron!!
Consumer ratings and reviews are also available for the 2019 Toyota Prius and all its trim types. Overall, Edmunds users rate the 2019 Prius 5 on a scale of 1 to 5 stars. Edmunds consumer reviews allow users to sift through aggregated consumer reviews to understand what other drivers are saying about any vehicle in our database. Detailed rating breakdowns (including performance, comfort, value, interior, exterior design, build quality, and reliability) are available as well to provide shoppers with a comprehensive understanding of why customers like the 2019 Prius.
^ Millikin, Mike (20 May 2016). "Worldwide sales of Toyota hybrids surpass 9 million units; Prius family accounts for 63%". Green Car Congress. Retrieved 22 May 2016. The Prius family accounts for 63% of Toyota's total global cumulative hybrid car sales: 5.691 million units, consisting of Prius liftback: 3.733 million; Aqua, Prius c: 1.249 million; Prius a, Prius v, Prius +: 0.634 million; Prius PHV: 75,000.
We went thru the USAA buyer program. Got a great quote from Bob Tyler, lower than the USAA price. We have bought cars from this dealer for 20 years. Had a great sales rep, Luis Vilar who was such a gentleman to deal with. Kim was the manager we also dealt with. Both were so lovely.If you want to buy a Toyota, see Luis Vilar, he is great and no pressure. You could be ... talking with your best friend.
The Camry’s base L model has a four-cylinder engine, though the chance of a V6 or hybrid engine is available. That high-mileage hybrid option (up to 52 combined mpg), along with the Camry’s standard driver assists, reliability and resale value, could lure mid-size customers away from its competitors. In terms of technology, Apple CarPlay now comes standard (it didn’t prior to this year’s model) while Android users are at a loss. The trunk is also a little small, compared with other similar mid-size vehicles; in addition, unlike many of those other vehicles, the Camry doesn’t come with all-wheel drive, even as an option.
The Prime has an EPA-rated all-electric range of 25 mi (40 km), over twice the range of the first generation model, and an EPA rated fuel economy of 133 mpg‑e (25.9 kW⋅h/100 mi) in all-electric mode (EV mode), the highest MPGe rating in EV mode of any vehicle rated by EPA with an internal combustion engine.[89][14] Among all-electric cars, only the Hyundai Ioniq Electric has a higher energy efficiency, rated at 136 mpg‑e (25.3 kW⋅h/100 mi; 15.7 kW⋅h/100 km).[14][15]

The Second Generation Prius contains a 1.310 kWh battery, composed of 28 modules. Each battery module is made of 6 individual 1.2 V 6.5 Ah Prismatic NiMH cells in series forming a 7.2 V 6.5 Ah module with 46 Wh/kg energy density and 1.3 kW/kg output power density.[167] Each module contains an integrated charge controller and relay. These modules are connected 28 in series to form a 201.6 V 6.5 Ah battery (traction battery), also known as the energy storage system. The computer controlled charge controller and battery management computer systems keep this battery between 38% and 82% state of charge, with a tendency to keep the average state of charge around 60%. By shallow cycling the battery only a small portion of its net available energy storage capacity is available for use (approximately 400 Wh) by the hybrid drive system, but the shallow computer controlled cycling dramatically improves the cycle life, thermal management control, and net long term calendar life of the battery. Active cooling of this battery is achieved by a blower motor and air ducting, while passive thermal management was accomplished through the metal case design. 

I purchased a tundra Saturday, as is no warrantee. Monday I removed an item I stalled on the floor board and noticed some rust under it. The more I dug the more i found. It was all under the carpet. The dealership would not have seen this because it was hidden under carpet. From underneath the vehicle it appeared rust was not an issue. Carpet held moisture and it ... rusted from the inside out. I sent pictures to the general manager and they went into action to ensure my satisfaction. I can't tell you how refreshing this was. I looked into laws at the federal and state level to see if I had a leg to stand on. I did not! 11 years old 142k miles. The vehicle was outside of any such laws I went in to talk to the dealership knowing they would make me happy, and that they did. They undid the deal no fee to me. Then asked me if I would like to see any other vehicles. Pleasure to do business with them. this Is my 3rd vehicle purchased here in 12 years and I will be back for all my vehicles in the future. 

Simply put, the Prius AWD-e is more sure-footed and capable on snow — precisely what the added mechanicals intended to deliver. We'd also like to point out that these vehicles were equipped with the standard low-rolling-resistance tires that are focused on fuel efficiency rather than traction. Switching to all-season or snow tires would likely yield even better results.
Despite the newly available all-wheel-drive system, we'd stick with the standard front-drive Prius. Still, those who live where there are more winter months than summer months may appreciate the improved all-weather capability. We prefer the eco-friendliest Prius, which is the entry-level L Eco. It lacks the fanciest options and creature comforts found on more expensive versions, but it has higher fuel-economy estimates from the EPA and solid standard features. These include two USB ports for the back seat, push-button start, passive entry on the driver's door, and numerous driver assists such as adaptive cruise control, automated emergency braking, and automatic high-beam headlights.

The second generation Prius plug-in, called Toyota Prius Prime in the U.S. and Prius PHV in Japan,[86] was developed in parallel with the standard fourth generation Prius model (XW50) released in December 2015.[87] The model was released to retail customers in the U.S. in November 2016,[13] followed by Japan in February 2017.[82] In the American market, unlike the first generation model, the Prius Prime will be available in all 50 states.[87][88] Cumulative global sales of both Prius plug-in generations totaled 79,300 units at the end of January 2017.[12] The U.S. is the top selling market, with 46,133 units sold since inception through January 2017, of which, 3,788 units are second generation Prius Prime cars.[83][84]
There's nothing mysterious about the midsize-car formula: four doors, room for five passengers, big trunk, decent power, good fuel economy, and up-to-date technology. Most mainstream family sedans start at around $24,000 and try to match each other feature for feature, making this one of the most competitive car segments you'll find. There are a number of good sedans out there, but these are our top picks.
If you decide to continue service after your trial, the subscription plan you choose will automatically renew thereafter and you will be charged according to your chosen payment method at then-current rates. Fees and taxes apply. To cancel you must call SiriusXM at 1-866-635-2349. See SiriusXM Customer Agreement for complete terms at siriusxm.com. All fees and programming subject to change. Sirius, XM, SiriusXM and all related marks and logos are trademarks of Sirius XM Radio Inc. 

With all the tech built into Prius, you’re not lost—you're exploring. Boost your journeys with the available 11.6-in. HD multimedia display, and discover a soundtrack for each outing with Entune™ Premium JBL® Audio. The available color Head-Up Display (HUD) projects important information right on the windshield to take your driving experience to the next level.
The Wall Street Journal reported in February 2007 on concerns that quiet cars like the Prius may pose a safety risk to those who rely on engine noise to sense the presence or location of moving vehicles.[197] Blind pedestrians are a primary concern, and the National Federation of the Blind advocates audio emitters on hybrid vehicles,[198] but it has been argued that increased risks may also affect sighted pedestrians or bicyclists who are accustomed to aural cues from vehicles. However, silent vehicles are already relatively common, and there is also a lack of aural cues from vehicles that have a conventional internal combustion engine where engine noise has been reduced by noise-absorbing materials in the engine bay and noise-canceling muffler systems. In July 2007, a spokesman for Toyota said the company is aware of the issue and is studying options.[199]
For 2019, car shoppers have another reason to consider the Prius: available all-wheel drive. The new Prius AWD-e adds an electric motor to drive the rear wheels for better initial traction between 0 and 6 mph and re-engages when front tire slippage is detected at speeds up to 43 mph. If you live in an area that has snowy or icy roads during the winter, the AWD-e could provide extra traction. Fuel economy suffers only slightly with the Prius AWD-e.

Nobody offers better deals on Toyota than we do! From Toyota incentives like Cash Back, Low APR, and Special Toyota lease deals, this is your source for savings on your next Toyota. Whether you're looking for a new car, truck, SUV, hybrid, minivan or crossover, you'll find the information you need on pricing, features and current offers. Find your Toyota Deal now.

The second generation Prius plug-in, called Toyota Prius Prime in the U.S. and Prius PHV in Japan,[86] was developed in parallel with the standard fourth generation Prius model (XW50) released in December 2015.[87] The model was released to retail customers in the U.S. in November 2016,[13] followed by Japan in February 2017.[82] In the American market, unlike the first generation model, the Prius Prime will be available in all 50 states.[87][88] Cumulative global sales of both Prius plug-in generations totaled 79,300 units at the end of January 2017.[12] The U.S. is the top selling market, with 46,133 units sold since inception through January 2017, of which, 3,788 units are second generation Prius Prime cars.[83][84]
The Prius is a power-split or series-parallel (full) hybrid, sometimes referred to as a combined hybrid, a vehicle that can be propelled by gasoline or electric power or both. Wind resistance is reduced by a drag coefficient of Cd=0.25 (0.29 for 2000 model) with a Kammback design to reduce air resistance. Lower rolling-resistance tires are used to reduce road friction. An electric water pump eliminates serpentine belts.[154] In the US and Canada, a vacuum flask is used to store hot coolant when the vehicle is powered off for reuse so as to reduce warm-up time. The Prius engine makes use of the Atkinson cycle.[155]
But the Prius AWD-e isn't quite like other all-wheel-drive vehicles. Instead of drawing from the engine to power the rear wheels, this new Prius uses a separate electric motor to enhance initial traction from 0 to 6 mph. If wheel slippage is detected, the motor will re-engage at speeds up to 43 mph. That means the rear wheels are only powered when needed, minimizing the detrimental effects that traditional all-wheel-drive systems have on fuel economy. Toyota estimates this new Prius AWD-e will achieve 50 mpg combined (52 city/48 highway), which is still very impressive. By comparison, the standard Prius gets an EPA-estimated 52 mpg combined, while the Prius L Eco earns 56 mpg combined.
^ Jump up to: a b c d e f g h i j k l m n o "Worldwide Sales of Toyota Hybrids Surpass 10 Million Units" (Press release). Toyota City, Japan: Toyota. 14 January 2017. Retrieved 15 January 2017. This latest milestone of 10 million units was achieved just nine months after total sales reached 9 million units at the end of April 2016. The Prius family accounts for 61% of Toyota's total global cumulative hybrid car sales: 6.115 million units, consisting of Prius liftback: 3.9846 million; Aqua, Prius c: 1.3801 million; Prius α, Prius v, Prius +: 614,700; and Prius PHV: 79,300.
Toyota unveiled the Prius c concept at the January 2011 North American International Auto Show. The Prius c has a lower list price and is smaller than the previous Prius hatchback. The production version was unveiled at the 2011 Tokyo Motor Show as the Toyota Aqua, and was launched in Japan in December 2011.[94] The Prius c was released in the US and Canada in March 2012,[95][96] and in April 2012 in Australia and New Zealand.[97][98] The Prius c is not available in Europe, where instead, Toyota is selling the Toyota Yaris Hybrid since June 2012.[99] The Prius c and the Yaris Hybrid share the same powertrain.[100] The Aqua ranked as the second best selling car in Japan in 2012 after the Prius brand, as Toyota reports together sales of the conventional Prius and the Prius α.[101][102] When sales of these two Prius models are broken down, the Toyota Aqua ranked as the top selling model in Japan, including kei cars, with the Aqua leading monthly sales since February through December 2012.[103][104] Thereafter, the Aqua has been the top selling new car in Japan for three years running, from 2013 to 2015,[105][106][107] and it is considered the most successful nameplate launch in Japan in the last 20 years.[108]
Simply put, the Prius AWD-e is more sure-footed and capable on snow — precisely what the added mechanicals intended to deliver. We'd also like to point out that these vehicles were equipped with the standard low-rolling-resistance tires that are focused on fuel efficiency rather than traction. Switching to all-season or snow tires would likely yield even better results.

High gasoline prices in the US, approaching US$4 a gallon by March 2012, contributed to record monthly sales of the Prius family vehicles. A total of 28,711 units were sold in the United States during March 2012, becoming the one-month record for Prius sales ever. The third-generation Prius liftback accounted for 18,008 units (62.7%); the Prius v accounted for 4,937 units (17.2%); the Prius c, for 4,875 units (17.0%); and the Prius Plug-in Hybrid, for 891 units (3.1%).[126][127] Another record was set during the first-quarter of 2012, with Prius family sales of 60,859 units, it became the best selling quarter ever.[128] Sales of Toyota Prius family vehicles in California represented 26% of all Prius purchases in the US during 2012. With 60,688 units sold during this year, the Prius became the best selling vehicle in California, ahead of the previous leader, the Honda Civic (57,124 units) and the third ranked, the Toyota Camry (50,250 units).[129] The Prius nameplate was again in 2013 the best selling vehicle in California with 69,728 units sold in the state, ahead of the Honda Civic (66,982) and the Honda Accord (63,194).[130][131]


Consider that a larger-than-average chunk of the Prius's cost is directed to make possible its advanced powertrain, and the amount of plastic in the interior starts to make sense even as it left us wanting for better trimmings. It could be appointed in sumptuous leather and we'd still take issue with the center-mounted information gauges, which require the driver to take their eyes off the road too frequently. Passengers have plenty of room to spread out in the Prius—there's space for four six-footers thanks to upright seating—but several rivals offer even more legroom for back-seat passengers.
Available also as a hybrid, sports model or a standard, this is a top mid-size sedan with a fuel economy of 30 in the city and 38 for the highway. It’s dependable, easy to drive, energy efficient and powerful, and even its base model has a 33 mile-per-gallon combined fuel economy — with the hybrid option offering 48 MPG combined. It comes with a standard 192-horsepower 1.5-liter engine, though if you spring for the 2.0-liter turbo, you’ll get 252 horsepower and 273 lb-ft of torque (though the mileage ratings are not nearly as good). This year’s model hasn’t changed much since last year, however, so if you want to save a little money, consider purchasing this vehicle used.

If you decide to continue service after your trial, your selected subscription plan will automatically renew thereafter. You will be charged at then-current rates. Fees and taxes apply. To cancel you must call SiriusXM at 1-866-635-2349. See SiriusXM Customer Agreement for complete terms at siriusxm.com. All fees and programming subject to change. ©2018 Sirius XM Radio Inc. All rights reserved.


Do not imagine that the AWD-e system will be good for taking a Prius rock crawling or desert racing. All-wheel-drive cars come with only a 0.2-inch increase in ground clearance over the standard Prius, to just 5.3 inches, and the all-wheel-drive system is active only under 43 mph. Its purpose is merely to improve traction and allow the Prius to pull away from a stop during slippery conditions. Slowly, of course. After the car reaches 6 mph, drive to the rear wheels switches from full-time to part-time mode and the Prius experience becomes mostly indistinguishable from the front-drive car.
If you decide to continue service after your trial, your selected subscription plan will automatically renew thereafter. You will be charged at then-current rates. Fees and taxes apply. To cancel you must call SiriusXM at 1-866-635-2349. See SiriusXM Customer Agreement for complete terms at siriusxm.com. All fees and programming subject to change. ©2018 Sirius XM Radio Inc. All rights reserved.
For 2019, car shoppers have another reason to consider the Prius: available all-wheel drive. The new Prius AWD-e adds an electric motor to drive the rear wheels for better initial traction between 0 and 6 mph and re-engages when front tire slippage is detected at speeds up to 43 mph. If you live in an area that has snowy or icy roads during the winter, the AWD-e could provide extra traction. Fuel economy suffers only slightly with the Prius AWD-e.
Route 22 Toyota offers competitively priced Toyota models, so if you're a driver in Hillside, NJ that is looking for new cars for sale, visit us to learn more about models like the Corolla, Tacoma and Prius. Our sales center is familiar not only with the ToyotaCare maintenance and roadside assistance plan that comes with a new purchase but with the models that come standard with Toyota Safety Sense, a suite of driver-assistive features. Contact us today to learn more about amenities, add-on features and warranties!
The Wall Street Journal reported in February 2007 on concerns that quiet cars like the Prius may pose a safety risk to those who rely on engine noise to sense the presence or location of moving vehicles.[197] Blind pedestrians are a primary concern, and the National Federation of the Blind advocates audio emitters on hybrid vehicles,[198] but it has been argued that increased risks may also affect sighted pedestrians or bicyclists who are accustomed to aural cues from vehicles. However, silent vehicles are already relatively common, and there is also a lack of aural cues from vehicles that have a conventional internal combustion engine where engine noise has been reduced by noise-absorbing materials in the engine bay and noise-canceling muffler systems. In July 2007, a spokesman for Toyota said the company is aware of the issue and is studying options.[199]