Right in the heart of LONG BEACH, CA 90806

WORLD'S LEADING SOUTHERN CALIFORNIA TOYOTA DEALER

CALL TOYOTA OF LONG BEACH
AT (562) 270-1414 TODAY.

When you’re a Los Angeles or Orange County driver in search of your next ride, visiting our dealership in Long Beach is worth the trip. At our dealership, we offer diverse inventory as well as meaningful service. Avoid the traditional tricks or sales tactics used by many car dealers.

Our buying process is easy, straightforward, casual and fun! There is a reason we are ranked #1 for online reputation, why go anywhere else.

  • Diverse Inventory and Quality Service
  • Southern California's Source for New Toyota Cars
  • Valuable Used Cars for Your Driving Pleasure
  • A Fully Equipped Service Center for Your Maintenance Needs

AUTO LOANS

Trade-Ins

Buying guide

8 am to 8 pm support

EVERYTHING YOU NEED TO KNOW

THE WORLD OF TOYOTA CARS & TRUCKS

Toyota Mirai
FIRST DRIVE REVIEW
4.5

2019 Mirai

For commuters who live in a region where the hydrogen fueling infrastructure is already built out, opting for the 2019 Toyota Mirai may make a lot of sense. For starters, it's a genuinely futuristic experience since the Mirai is powered by a hydrogen fuel cell that converts the stuff of stars into electricity and water. This electricity goes to a small battery that drives the motor while the water leaves the tailpipe as vapor.

READ MORE
Toyota 4Runner
INSTRUMENTED TEST
4.1

2019 Toyota 4Runner

TRD Pro has new Fox shock absorbers, new skid plate and roof rack, and standard sunroof and JBL sound system New Limited Nightshade Edition with black-out color scheme Part of the fifth 4Runner generation introduced for 2010.

READ MORE
Toyota 86
BUYERS INFO
4.5

Advantages of Buying a New or Toyota 86

It's easy to pick on the 2019 Toyota 86 and count the ways it falls just short of excellent. It's small inside. There's limited passenger and cargo space. It's not particularly comfortable, especially for taller drivers, and its technology feels dated and inadequate.

READ MORE

ARE YOU LOOKING FOR A CAR?

Search Our Inventory With Thousands Of Cars And More Cars Are Adding On Daily Basis

DO YOU WANT TO SELL A CAR?

Search Our Inventory With Thousands Of Cars And More Cars Are Adding On Daily Basis

QUESTIONS? CALL US : 1-562-270-1414

Toyota of Long Beach
  • Low Prices, No Haggling
  • Largest Toyota Car Dealership
  • First Time Buyer

LATEST AUTOS

contact us

Long Beach Blvd, Long Beach, California 90014 USA
Phone: 1-562-270-1414
FAX: 1-562-270-1414
Toyota of Long Beach Map

I purchased a tundra Saturday, as is no warrantee. Monday I removed an item I stalled on the floor board and noticed some rust under it. The more I dug the more i found. It was all under the carpet. The dealership would not have seen this because it was hidden under carpet. From underneath the vehicle it appeared rust was not an issue. Carpet held moisture and it ... rusted from the inside out. I sent pictures to the general manager and they went into action to ensure my satisfaction. I can't tell you how refreshing this was. I looked into laws at the federal and state level to see if I had a leg to stand on. I did not! 11 years old 142k miles. The vehicle was outside of any such laws I went in to talk to the dealership knowing they would make me happy, and that they did. They undid the deal no fee to me. Then asked me if I would like to see any other vehicles. Pleasure to do business with them. this Is my 3rd vehicle purchased here in 12 years and I will be back for all my vehicles in the future.

The United States Environmental Protection Agency (EPA) and California Air Resources Board (CARB) rate the Prius as among the cleanest vehicles sold in the United States, based on smog-forming emissions.[1] The 2018 model year Prius Eco ranks as the second most fuel efficient gasoline-powered car available in the US without plug-in capability, following the Hyundai Ioniq "Blue".[2][3]

During a brief test drive on dry pavement, we were able to shake loose some rear-drive assistance during aggressive cornering, although this served more to confirm the existence of the rear motor than to improve handling. AWD-e does not bring with it any sort of performance-enhancing torque vectoring; the Prius is still happy to understeer. A few circles in a roundabout ("Big Ben! Parliament!") showed a narrow window of all-wheel-drive operation until stability control aggressively steps in. Given the sedate pace that most Prius drivers maintain, the rear wheels will rarely be powered, which is the way Toyota wants it, a necessity to maintain the Prius's fuel-sipping EPA numbers. On a short snow-covered course, however, the rear motor helped to get the car moving from a stop as promised and kept it moving through an inch or two of the white stuff.
If you’ve always coveted a Tesla but didn’t want to spend close to six figures, this might be your route. It’s a mid-size electric car with plenty of technology, as expected with this brand. Additionally, the trunk is large enough to easily hold a mountain bike (as long as you fold the flat rear seats), and the interior cabin is large and comfortable. Consider the long-range battery version — approximated at an extra $7,000 — if you plan on driving longer distances.

The Prius offers little in the way of driving enjoyment and refinement. Still, the steering effort is pleasingly weighted, and responses to your inputs are accurate—making the handling feel almost lively. Feedback from the road is non-existent, though, and feels numb on-center. Braking is a common gremlin for hybrid vehicles, which use a mix of regenerative and friction braking. Inconsistent or numb feedback from the pedal, as we experienced in the Prius, is often the trade-off and, combined with the low-rolling-resistance tires that most hybrids wear, can make for longer braking distances in our testing than we would expect from other similar-size non-hybrid vehicles.
The 2019 Toyota Prius is offered in the following submodels: Prius Hatchback. Available styles include LE 4dr Hatchback (1.8L 4cyl gas/electric hybrid CVT), XLE 4dr Hatchback (1.8L 4cyl gas/electric hybrid CVT), XLE AWD-e 4dr Hatchback AWD (1.8L 4cyl gas/electric hybrid CVT), Limited 4dr Hatchback (1.8L 4cyl gas/electric hybrid CVT), LE AWD-e 4dr Hatchback AWD (1.8L 4cyl gas/electric hybrid CVT), and L Eco 4dr Hatchback (1.8L 4cyl gas/electric hybrid CVT).
My very knowledgeable, patient and honest salesman Ronald made my whole buying experience smooth, effortless, and quick. This is the second time I come to East Coast Toyota for my lease only because of his great customer service!! I was a little worried and scared because I didnt know exactly what I was going to do. I had my mind set that I was not going for another car. As soon as I met up with him he provided me with options. Thank you Ron for always accommodating and being attentive to my concerns! I will always come to East Coast Toyota as long as I get treated with the upmost respect that Ron provides me with! Thank you again Ron!!
^ Millikin, Mike (20 May 2016). "Worldwide sales of Toyota hybrids surpass 9 million units; Prius family accounts for 63%". Green Car Congress. Retrieved 22 May 2016. The Prius family accounts for 63% of Toyota's total global cumulative hybrid car sales: 5.691 million units, consisting of Prius liftback: 3.733 million; Aqua, Prius c: 1.249 million; Prius a, Prius v, Prius +: 0.634 million; Prius PHV: 75,000.
The Nissan Altima is newly redesigned, and it shines. It’s got two new engines with continuously variable automatic transmission, plus the option of all-wheel drive ($25,250) —  even better: it’s sporty. But if you want an even sportier version, choose the SR model, with 19-inch wheels and a 248-horsepower engine ($25,250). It’s also got Android Auto standard, but unfortunately no hybrid option.
New "official" size designations in the U.S. were introduced by the EPA, which defined market segments by passenger and cargo space.[10] Formerly mid-sized cars that were built on the same platform, like the AMC Matador sedan, had a combined passenger and cargo volume of 130 cubic feet (3.68 m3), and were now considered "full-size" automobiles.[11][12]
From 2005 to 2009, the second generation Prius had been built by FAW-Toyota in the city of Changchun for the Chinese market.[50] It was reported that a total of 2,152 Priuses were sold in 2006 and 414 in 2007. The relatively low sales was blamed on high price, about US$15,000 higher than the equivalent in Japan or the US, caused by high duties on imported parts.[51] In early March 2008, Toyota cut the price of Prius by up to eight percent or US$3,000 to CN¥259,800 (US$36,500). It was thought that the sales dropped as a result of both a lack of acceptance and increased competition. The Toyota Prius Hybrid was exported to China from 2007.[52] Toyota sold about 1,192,000-second generation Priuses worldwide.[9]
Looking for a new 2019 or 2020 Toyota? Look no further than Toyota Universe in Little Falls, New Jersey. We offer a full lineup of new Toyota vehicles. Our knowledgeable Toyota Universe new car dealer staff is dedicated and will work with you to put you behind the wheel of the Toyota vehicle you want, at an affordable price. Feel free to browse our online inventory, request more information about our vehicles, or set up a test drive with a sales associate.
The 2019 Toyota Prius is offered in the following submodels: Prius Hatchback. Available styles include LE 4dr Hatchback (1.8L 4cyl gas/electric hybrid CVT), XLE 4dr Hatchback (1.8L 4cyl gas/electric hybrid CVT), XLE AWD-e 4dr Hatchback AWD (1.8L 4cyl gas/electric hybrid CVT), Limited 4dr Hatchback (1.8L 4cyl gas/electric hybrid CVT), LE AWD-e 4dr Hatchback AWD (1.8L 4cyl gas/electric hybrid CVT), and L Eco 4dr Hatchback (1.8L 4cyl gas/electric hybrid CVT).

The automobile that defined this size in the United States was the Rambler Six that was introduced in 1956, although it was called a "compact" car at that time.[2] Much smaller than any standard contemporary full-size cars, it was called a compact to distinguish it from the small imported cars that were being introduced into the marketplace.[3] By the 1960s, the car was renamed the Rambler Classic and while it retained its basic dimensions, it was now competing with an array of new "intermediate" models from General Motors, Ford and Chrysler.[4]


Unlike its predecessor, the Prime runs entirely on electricity in charge-depleting mode (EV mode).[90] Toyota targeted the fuel economy in hybrid mode to be equal or better than regular fourth generation Prius liftback. The Prius Prime has an EPA-rated combined fuel economy in hybrid mode of 54 mpg‑US (4.4 L/100 km; 65 mpg‑imp), 55 mpg‑US (4.3 L/100 km; 66 mpg‑imp) in city driving, and 53 mpg‑US (4.4 L/100 km; 64 mpg‑imp) in highway. Only the Prius Eco has a higher EPA-rated fuel economy rating in hybrid mode.[89] The 2017 model year Prime has a different exterior design than the fourth generation Prius. The interior design is also different.[87] The Prime has a four-seat cabin layout, as Toyota decided to improve the car's efficiency to achieve its design goals.[88]

Introduced to America in 1989, the Sonata has emerged as a major player within the past decade, fueled by confident design, a spacious cabin, and impressive standard features, all at an attractive price. Recent interior design changes have given the Sonata an even more upscale feel, and its infotainment system, while plain, is among the more user-friendly systems out there. A capacious trunk, numerous available trim levels, and a 42-mpg hybrid model also contribute to the Sonata's standing as one of the most compelling midsize car values. See the Sonata in our Sedan rankings

Along with updated styling, the Prius grew for 2016, increasing cargo space. A new platform improved handling and ride. Though output from the carryover engine decreased slightly, thanks to lighter hybrid components fuel mileage estimates increased to 54 mpg in the city and 50 mpg on the highway; an Eco version was even more efficient. Lithium-ion batteries are now used on some variations. Six trim levels are offered. 
My very knowledgeable, patient and honest salesman Ronald made my whole buying experience smooth, effortless, and quick. This is the second time I come to East Coast Toyota for my lease only because of his great customer service!! I was a little worried and scared because I didnt know exactly what I was going to do. I had my mind set that I was not going for another car. As soon as I met up with him he provided me with options. Thank you Ron for always accommodating and being attentive to my concerns! I will always come to East Coast Toyota as long as I get treated with the upmost respect that Ron provides me with! Thank you again Ron!!
Looking for a new 2019 or 2020 Toyota? Look no further than Toyota Universe in Little Falls, New Jersey. We offer a full lineup of new Toyota vehicles. Our knowledgeable Toyota Universe new car dealer staff is dedicated and will work with you to put you behind the wheel of the Toyota vehicle you want, at an affordable price. Feel free to browse our online inventory, request more information about our vehicles, or set up a test drive with a sales associate.
Whether you are leasing or financing a new or used car, East Coast Toyota is here to get you into the driver’s seat. Our financial specialists are committed to helping you secure a car loan or lease. No matter what your current credit is, stop by or call to speak with our friendly East Coast Toyota salespeople. Are you a recent College graduate? Check out the Toyota College Rebates page for more chances to save.
^ Jump up to: a b c d "Alternative Fuel Vehicles (AFVs) and Hybrid Electric Vehicles (HEVs): Trend of sales by HEV models from 1999–2010". Alternative Fuels and Advanced Vehicle Data Center (US DoE). Retrieved 5 March 2011. Total registered electric hybrids in the US is 1,888,971 vehicles until December 2010. (Click and open the Excel file for the detail by year for each model) Sales 1999–2010
Model year 2018 and newer vehicles include: 1 month of OnStar Safety & Security Plan and 1 month of Chevrolet Connected Services which include navigation services, Remote Access Plan and 1 month or 3 gigabytes of 4G LTE data (whichever comes first) from vehicle delivery date. Services are subject to user terms and limitations. Visit onstar.com for more details. Data plans offered by AT&T. Availability subject to change.

The second generation Prius plug-in, called Toyota Prius Prime in the U.S. and Prius PHV in Japan,[86] was developed in parallel with the standard fourth generation Prius model (XW50) released in December 2015.[87] The model was released to retail customers in the U.S. in November 2016,[13] followed by Japan in February 2017.[82] In the American market, unlike the first generation model, the Prius Prime will be available in all 50 states.[87][88] Cumulative global sales of both Prius plug-in generations totaled 79,300 units at the end of January 2017.[12] The U.S. is the top selling market, with 46,133 units sold since inception through January 2017, of which, 3,788 units are second generation Prius Prime cars.[83][84]

The hatchback body style of the Prius means there's plenty of room for cargo behind the back seat, although it's not the most spacious vehicle in this competitive set. Its dash-mounted shifter frees up room for storage cubbies in the front seat; rear cubby storage is limited to two unusually small door pockets and the small cupholders found in the center-seat pull-down armrest.
The second generation Prius plug-in, called Toyota Prius Prime in the U.S. and Prius PHV in Japan,[86] was developed in parallel with the standard fourth generation Prius model (XW50) released in December 2015.[87] The model was released to retail customers in the U.S. in November 2016,[13] followed by Japan in February 2017.[82] In the American market, unlike the first generation model, the Prius Prime will be available in all 50 states.[87][88] Cumulative global sales of both Prius plug-in generations totaled 79,300 units at the end of January 2017.[12] The U.S. is the top selling market, with 46,133 units sold since inception through January 2017, of which, 3,788 units are second generation Prius Prime cars.[83][84] 

From 2005 to 2009, the second generation Prius had been built by FAW-Toyota in the city of Changchun for the Chinese market.[50] It was reported that a total of 2,152 Priuses were sold in 2006 and 414 in 2007. The relatively low sales was blamed on high price, about US$15,000 higher than the equivalent in Japan or the US, caused by high duties on imported parts.[51] In early March 2008, Toyota cut the price of Prius by up to eight percent or US$3,000 to CN¥259,800 (US$36,500). It was thought that the sales dropped as a result of both a lack of acceptance and increased competition. The Toyota Prius Hybrid was exported to China from 2007.[52] Toyota sold about 1,192,000-second generation Priuses worldwide.[9]
A 2010 redesign retained similar styling but made the Prius slightly longer and more aerodynamic. A new 1.8-liter four-cylinder engine contributed to a total system output of 134 horsepower, yielding 51 mpg in the city and 48 mpg on the highway. The interior was significantly improved, as was handling. Toyota also added new drive modes, extending electric-only operation and maximizing fuel economy. Five trims and three option packages were available, and seven airbags became standard.