Right in the heart of LONG BEACH, CA 90806

WORLD'S LEADING SOUTHERN CALIFORNIA TOYOTA DEALER

CALL TOYOTA OF LONG BEACH
AT (562) 270-1414 TODAY.

When you’re a Los Angeles or Orange County driver in search of your next ride, visiting our dealership in Long Beach is worth the trip. At our dealership, we offer diverse inventory as well as meaningful service. Avoid the traditional tricks or sales tactics used by many car dealers.

Our buying process is easy, straightforward, casual and fun! There is a reason we are ranked #1 for online reputation, why go anywhere else.

  • Diverse Inventory and Quality Service
  • Southern California's Source for New Toyota Cars
  • Valuable Used Cars for Your Driving Pleasure
  • A Fully Equipped Service Center for Your Maintenance Needs

AUTO LOANS

Trade-Ins

Buying guide

8 am to 8 pm support

EVERYTHING YOU NEED TO KNOW

THE WORLD OF TOYOTA CARS & TRUCKS

Toyota Mirai
FIRST DRIVE REVIEW
4.5

2019 Mirai

For commuters who live in a region where the hydrogen fueling infrastructure is already built out, opting for the 2019 Toyota Mirai may make a lot of sense. For starters, it's a genuinely futuristic experience since the Mirai is powered by a hydrogen fuel cell that converts the stuff of stars into electricity and water. This electricity goes to a small battery that drives the motor while the water leaves the tailpipe as vapor.

READ MORE
Toyota 4Runner
INSTRUMENTED TEST
4.1

2019 Toyota 4Runner

TRD Pro has new Fox shock absorbers, new skid plate and roof rack, and standard sunroof and JBL sound system New Limited Nightshade Edition with black-out color scheme Part of the fifth 4Runner generation introduced for 2010.

READ MORE
Toyota 86
BUYERS INFO
4.5

Advantages of Buying a New or Toyota 86

It's easy to pick on the 2019 Toyota 86 and count the ways it falls just short of excellent. It's small inside. There's limited passenger and cargo space. It's not particularly comfortable, especially for taller drivers, and its technology feels dated and inadequate.

READ MORE

ARE YOU LOOKING FOR A CAR?

Search Our Inventory With Thousands Of Cars And More Cars Are Adding On Daily Basis

DO YOU WANT TO SELL A CAR?

Search Our Inventory With Thousands Of Cars And More Cars Are Adding On Daily Basis

QUESTIONS? CALL US : 1-562-270-1414

Toyota of Long Beach
  • Low Prices, No Haggling
  • Largest Toyota Car Dealership
  • First Time Buyer

LATEST AUTOS

contact us

Long Beach Blvd, Long Beach, California 90014 USA
Phone: 1-562-270-1414
FAX: 1-562-270-1414
Toyota of Long Beach Map

Whether you are leasing or financing a new or used car, East Coast Toyota is here to get you into the driver’s seat. Our financial specialists are committed to helping you secure a car loan or lease. No matter what your current credit is, stop by or call to speak with our friendly East Coast Toyota salespeople. Are you a recent College graduate? Check out the Toyota College Rebates page for more chances to save.
The Wall Street Journal reported in February 2007 on concerns that quiet cars like the Prius may pose a safety risk to those who rely on engine noise to sense the presence or location of moving vehicles.[197] Blind pedestrians are a primary concern, and the National Federation of the Blind advocates audio emitters on hybrid vehicles,[198] but it has been argued that increased risks may also affect sighted pedestrians or bicyclists who are accustomed to aural cues from vehicles. However, silent vehicles are already relatively common, and there is also a lack of aural cues from vehicles that have a conventional internal combustion engine where engine noise has been reduced by noise-absorbing materials in the engine bay and noise-canceling muffler systems. In July 2007, a spokesman for Toyota said the company is aware of the issue and is studying options.[199]
Looking for a new 2019 or 2020 Toyota? Look no further than Toyota Universe in Little Falls, New Jersey. We offer a full lineup of new Toyota vehicles. Our knowledgeable Toyota Universe new car dealer staff is dedicated and will work with you to put you behind the wheel of the Toyota vehicle you want, at an affordable price. Feel free to browse our online inventory, request more information about our vehicles, or set up a test drive with a sales associate.

Since its inception, the Toyota Prius has been among the best fuel economy vehicles available in the United States, and for the model year 2012, the Prius family has three models among the 10 most fuel-efficient cars sold in the country as rated by US Environmental Protection Agency (EPA).[172] After the Honda Insight first generation was discontinued in September 2006, the Prius liftback became the most fuel-efficient car sold in the American market,[172] [173][174] until it was topped by the Chevrolet Volt in December 2010, as the plug-in hybrid was rated by EPA with an overall combined city/highway gasoline-electricity fuel economy of 60 mpg‑US (3.9 L/100 km; 72 mpg‑imp) equivalent (MPG-e).[175] According to the EPA, for the model year 2012, and when only gasoline-powered vehicles are considered (excluding all-electric cars), the Prius c ranks as the most fuel-efficient compact car, the Prius liftback as the most fuel-efficient midsize car, and the Prius v as the most fuel-efficient midsize station wagon.[176]


Otherwise, the Prius AWD-e is similarly outfitted as its front-wheel-drive stablemates. The added weight (between 145 and 170 pounds) and power needs for the extra motor minimally affect the Prius' exemplary fuel efficiency. Toyota estimates the AWD-e will return 50 mpg combined, compared to the EPA-estimated 52 mpg for the standard Prius and 56 mph for the L Eco model. Also to Toyota's credit: The added mechanicals don't affect rear passenger space or cargo capacity. To make room for the extra hardware, Toyota did have to use a small gas tank; fuel capacity drops from 11.3 to 10.6 gallons on the AWD-e.
Former Central Intelligence Agency (CIA) chief R. James Woolsey, Jr. drives a Prius because of its low fuel consumption. Woolsey noted the volatility of the Middle East, coupled with anti-US sentiment in much of the region. Noting that the high percentage of oil drilled in the Middle East gives vast profits to Middle Eastern regimes, Woolsey believes that it is a patriotic obligation to drive more efficient vehicles. In a Motor Trend magazine article, Woolsey stated that those oil profits find their way to terrorist groups like al-Qaeda, meaning that Americans who buy inefficient vehicles would, in effect, be indirectly funding terrorism. "We're paying for both sides in this war, and that's not a good long-term strategy," said Woolsey. "I have a bumper sticker on the back of my Prius that reads, 'Bin Laden hates this car.'"[213]

In July 2007 The New York Times published an article using data from CNW Marketing Research finding that 57% of Prius buyers said their main reason for buying was that "it makes a statement about me", while just 37% cited fuel economy as a prime motivator.[210] Shortly afterwards Washington Post columnist Robert Samuelson coined the term "Prius politics" to describe a situation where the driver's desire to "show off" is a stronger motivator than the desire to curb greenhouse gas emissions.[211] Some conservatives promote use of the Toyota Prius and other hybrid cars. For example, Jim Road from What Would Jesus Drive? encouraged people to drive hybrid cars because of the damage that large SUVs and faster cars can do to others.[212]
Consumer ratings and reviews are also available for the 2019 Toyota Prius and all its trim types. Overall, Edmunds users rate the 2019 Prius 5 on a scale of 1 to 5 stars. Edmunds consumer reviews allow users to sift through aggregated consumer reviews to understand what other drivers are saying about any vehicle in our database. Detailed rating breakdowns (including performance, comfort, value, interior, exterior design, build quality, and reliability) are available as well to provide shoppers with a comprehensive understanding of why customers like the 2019 Prius.
Whether you are leasing or financing a new or used car, East Coast Toyota is here to get you into the driver’s seat. Our financial specialists are committed to helping you secure a car loan or lease. No matter what your current credit is, stop by or call to speak with our friendly East Coast Toyota salespeople. Are you a recent College graduate? Check out the Toyota College Rebates page for more chances to save. 

Consumer ratings and reviews are also available for the 2019 Toyota Prius and all its trim types. Overall, Edmunds users rate the 2019 Prius 5 on a scale of 1 to 5 stars. Edmunds consumer reviews allow users to sift through aggregated consumer reviews to understand what other drivers are saying about any vehicle in our database. Detailed rating breakdowns (including performance, comfort, value, interior, exterior design, build quality, and reliability) are available as well to provide shoppers with a comprehensive understanding of why customers like the 2019 Prius.
Safety or driver assistance features are no substitute for the driver’s responsibility to operate the vehicle in a safe manner. The driver should remain attentive to traffic, surroundings and road conditions at all times. Visibility, weather and road conditions may affect feature performance. Read the vehicle Owner’s Manual for more important feature limitations and information.

I purchased a tundra Saturday, as is no warrantee. Monday I removed an item I stalled on the floor board and noticed some rust under it. The more I dug the more i found. It was all under the carpet. The dealership would not have seen this because it was hidden under carpet. From underneath the vehicle it appeared rust was not an issue. Carpet held moisture and it ... rusted from the inside out. I sent pictures to the general manager and they went into action to ensure my satisfaction. I can't tell you how refreshing this was. I looked into laws at the federal and state level to see if I had a leg to stand on. I did not! 11 years old 142k miles. The vehicle was outside of any such laws I went in to talk to the dealership knowing they would make me happy, and that they did. They undid the deal no fee to me. Then asked me if I would like to see any other vehicles. Pleasure to do business with them. this Is my 3rd vehicle purchased here in 12 years and I will be back for all my vehicles in the future. 

Available also as a hybrid, sports model or a standard, this is a top mid-size sedan with a fuel economy of 30 in the city and 38 for the highway. It’s dependable, easy to drive, energy efficient and powerful, and even its base model has a 33 mile-per-gallon combined fuel economy — with the hybrid option offering 48 MPG combined. It comes with a standard 192-horsepower 1.5-liter engine, though if you spring for the 2.0-liter turbo, you’ll get 252 horsepower and 273 lb-ft of torque (though the mileage ratings are not nearly as good). This year’s model hasn’t changed much since last year, however, so if you want to save a little money, consider purchasing this vehicle used.
Standard connectivity available only to original purchaser for 10 years. Connected access services are subject to change. Does not include emergency or security services. Vehicle diagnostics capabilities vary by model and plan. Message and data rates may apply. Requires contact method on file and enrollment to receive alerts. Not all issues will deliver alerts. See onstar.com for detail and limitations.
Toyota debuted the new Prius (2010 US model year) at the January 2009 North American International Auto Show,[53] and sales began in Japan on May 18, 2009.[54] Toyota cut the price of the Prius from ¥2.331 million to ¥2.05 million to better compete with the Honda Insight,[55] leading some to wonder whether increased sales of the Prius might come at the expense of sales of other vehicles with higher margins. Competition from lower priced hybrids, such as the Honda Insight, also made it difficult for Toyota to capitalize on the Prius's success.[56] As of June 2013, Toyota has sold about 1,688,000 third-generation Priuses worldwide.[9]

Debuting in the U.S. as a compact sedan, the Prius had a 1.5-liter four-cylinder engine making 70 hp, paired with a 44-hp electric motor with nickel metal hydride batteries. It was rated 52/45 mpg city/highway on the old EPA rating system, later revised to 42/41. The first Prius was criticized for its nonlinear brake feel, abnormal tire wear and subpar safety ratings.


A 2010 redesign retained similar styling but made the Prius slightly longer and more aerodynamic. A new 1.8-liter four-cylinder engine contributed to a total system output of 134 horsepower, yielding 51 mpg in the city and 48 mpg on the highway. The interior was significantly improved, as was handling. Toyota also added new drive modes, extending electric-only operation and maximizing fuel economy. Five trims and three option packages were available, and seven airbags became standard.
In 2010, Toyota released a device for the third-generation Prius meant to alert pedestrians of its proximity.[200] Japan issued guidelines for such warning devices in January 2010 and the US approved legislation on December 2010.[201][202] Models equipped with automatically activated systems include all 2012 and later model year Prius family vehicles that have been introduced in the United States, including the standard Prius, the Prius v, the Prius c and the Toyota Prius Plug-in Hybrid.[203][204] The warning sound is activated when the car is traveling at less than 15 mph (24 km/h) and cannot be manually turned off.[205]
I am home... this car is where I belong. In less than 24 hours of ownership, this is quite possibly my favorite car ever (and I've owned 17 cars in my life). Took delivery two hours away and recorded a solid 62.5mpg on the highway (keeping in mind the break-in requirements). The CVT is perfect (I came from owning a line of late-model Subarus, and throttle tip-in and rubbery-band effect were terrible in the Subarus). The Prius rides like a much larger car - feels solid on the road, very very smooth and quiet. Happy to have the AWD for my slippery, slopey, snowy driveway in winter. Roomy interior! Steering still carries the artificial electric boost and feel that most Prius drivers will instantly recognize. Coming from the superior Eyesight package available in Subaru, I'm not as thrilled with Toyota's Sensing package, but it is what it is. Entune is terrible, and I didn't think I would miss Apple Carplay, but I do. And one small fault: it would be nice to backlight the shifter column to see the shift patterns in the dark (I know they are on the dash, but something about the shifter having it backlit is better to me). No dealbreakers here... the car is simply phenomenal... I love coasting through traffic and starting off effortlessly. Well done.
Looking for a New or Used Toyota in Northern NJ? East Coast Toyota is proud to serve many areas of North Jersey including Hackensack, Union City and Bergen County with a great selection of new and used cars. Whether you need a new Toyota car like the Yaris, Corolla, Camry or Avalon perhaps an SUV like the RAV4, Highlander or the 4-Runner better suits your needs. Looking to erase your carbon foot print and save on gas? East Coast Toyota has the Toyota Prius, Camry Hybrid and Highlander Hybrid available for immediate delivery. Not looking for new? Consider the next closest thing and look into an East Coast Toyota certified car truck or suv.

The Prius Plug-in Hybrid (ZVW35) is based on the conventional third generation (ZVW30) with a 4.4-kWh lithium-ion battery that allows an all-electric range of 23 km (14.3 mi).[72] A global demonstration program involving 600 pre-production test cars began in late 2009 and took place in Japan, Europe, Canada, China, Australia, New Zealand and the United States.[73][74][75]
The Prius offers little in the way of driving enjoyment and refinement. Still, the steering effort is pleasingly weighted, and responses to your inputs are accurate—making the handling feel almost lively. Feedback from the road is non-existent, though, and feels numb on-center. Braking is a common gremlin for hybrid vehicles, which use a mix of regenerative and friction braking. Inconsistent or numb feedback from the pedal, as we experienced in the Prius, is often the trade-off and, combined with the low-rolling-resistance tires that most hybrids wear, can make for longer braking distances in our testing than we would expect from other similar-size non-hybrid vehicles.
In August 2013, Toyota Managing Officer Satoshi Ogiso, who was chief engineer for the Prius line, announced some of the improvements and key features of the next generation Prius.[66][67] This was the first generation of the Prius to use the Toyota New Global Architecture (TNGA) modular platform, which provides a lower center of gravity and increased structural rigidity. Ogiso also explained that the next-generation Prius plug-in hybrid, the Prius Prime, was developed in parallel with the standard Prius model.[68][69]
Entering its seventh year of production for 2019, the Ford Fusion remains a midsize-car favorite thanks to its nicely trimmed interior, advanced Sync 3 infotainment system and spirited driving character. The Fusion isn't a performance sedan, but it corners with confidence and doesn't mind a sprint now and then. The V6-powered Sport model is a gem if you want swift acceleration, but most drivers will appreciate the fuel savings afforded by the trio of four-cylinder engines, particularly the turbocharged 1.5-liter version. To minimize fuel costs, consider the Fusion Hybrid (42 mpg combined) or the Fusion Energi, a plug-in hybrid that can cover about 20 miles on a full electric charge before the gas engine takes over. This is nearly the end of the Fusion as we know it; Ford is likely to phase out the sedan after 2020, possibly reusing the name for a new SUV. See the Fusion in our Sedan rankings