Right in the heart of LONG BEACH, CA 90806

WORLD'S LEADING SOUTHERN CALIFORNIA TOYOTA DEALER

CALL TOYOTA OF LONG BEACH
AT (562) 270-1414 TODAY.

When you’re a Los Angeles or Orange County driver in search of your next ride, visiting our dealership in Long Beach is worth the trip. At our dealership, we offer diverse inventory as well as meaningful service. Avoid the traditional tricks or sales tactics used by many car dealers.

Our buying process is easy, straightforward, casual and fun! There is a reason we are ranked #1 for online reputation, why go anywhere else.

  • Diverse Inventory and Quality Service
  • Southern California's Source for New Toyota Cars
  • Valuable Used Cars for Your Driving Pleasure
  • A Fully Equipped Service Center for Your Maintenance Needs

AUTO LOANS

Trade-Ins

Buying guide

8 am to 8 pm support

EVERYTHING YOU NEED TO KNOW

THE WORLD OF TOYOTA CARS & TRUCKS

Toyota Mirai
FIRST DRIVE REVIEW
4.5

2019 Mirai

For commuters who live in a region where the hydrogen fueling infrastructure is already built out, opting for the 2019 Toyota Mirai may make a lot of sense. For starters, it's a genuinely futuristic experience since the Mirai is powered by a hydrogen fuel cell that converts the stuff of stars into electricity and water. This electricity goes to a small battery that drives the motor while the water leaves the tailpipe as vapor.

READ MORE
Toyota 4Runner
INSTRUMENTED TEST
4.1

2019 Toyota 4Runner

TRD Pro has new Fox shock absorbers, new skid plate and roof rack, and standard sunroof and JBL sound system New Limited Nightshade Edition with black-out color scheme Part of the fifth 4Runner generation introduced for 2010.

READ MORE
Toyota 86
BUYERS INFO
4.5

Advantages of Buying a New or Toyota 86

It's easy to pick on the 2019 Toyota 86 and count the ways it falls just short of excellent. It's small inside. There's limited passenger and cargo space. It's not particularly comfortable, especially for taller drivers, and its technology feels dated and inadequate.

READ MORE

ARE YOU LOOKING FOR A CAR?

Search Our Inventory With Thousands Of Cars And More Cars Are Adding On Daily Basis

DO YOU WANT TO SELL A CAR?

Search Our Inventory With Thousands Of Cars And More Cars Are Adding On Daily Basis

QUESTIONS? CALL US : 1-562-270-1414

Toyota of Long Beach
  • Low Prices, No Haggling
  • Largest Toyota Car Dealership
  • First Time Buyer

LATEST AUTOS

contact us

Long Beach Blvd, Long Beach, California 90014 USA
Phone: 1-562-270-1414
FAX: 1-562-270-1414
Toyota of Long Beach Map

Toyota debuted the new Prius (2010 US model year) at the January 2009 North American International Auto Show,[53] and sales began in Japan on May 18, 2009.[54] Toyota cut the price of the Prius from ¥2.331 million to ¥2.05 million to better compete with the Honda Insight,[55] leading some to wonder whether increased sales of the Prius might come at the expense of sales of other vehicles with higher margins. Competition from lower priced hybrids, such as the Honda Insight, also made it difficult for Toyota to capitalize on the Prius's success.[56] As of June 2013, Toyota has sold about 1,688,000 third-generation Priuses worldwide.[9]
Global sales of the Aqua/Prius c passed the 500,000 mark in August 2013.[109][101][110][111] and the 1 million milestone during the first half of 2015.[112] As of January 2017, with 1,380,100 units sold worldwide, the Aqua/Prius c is the second top selling TMC hybrid after the regular Prius.[12] The top market is Japan with 1,154,500 Aquas sold, capturing 83.6% of global sales, followed by North America with 192,700 units.[12]

There's nothing mysterious about the midsize-car formula: four doors, room for five passengers, big trunk, decent power, good fuel economy, and up-to-date technology. Most mainstream family sedans start at around $24,000 and try to match each other feature for feature, making this one of the most competitive car segments you'll find. There are a number of good sedans out there, but these are our top picks.


Toyota debuted the new Prius (2010 US model year) at the January 2009 North American International Auto Show,[53] and sales began in Japan on May 18, 2009.[54] Toyota cut the price of the Prius from ¥2.331 million to ¥2.05 million to better compete with the Honda Insight,[55] leading some to wonder whether increased sales of the Prius might come at the expense of sales of other vehicles with higher margins. Competition from lower priced hybrids, such as the Honda Insight, also made it difficult for Toyota to capitalize on the Prius's success.[56] As of June 2013, Toyota has sold about 1,688,000 third-generation Priuses worldwide.[9]


If you’ve always coveted a Tesla but didn’t want to spend close to six figures, this might be your route. It’s a mid-size electric car with plenty of technology, as expected with this brand. Additionally, the trunk is large enough to easily hold a mountain bike (as long as you fold the flat rear seats), and the interior cabin is large and comfortable. Consider the long-range battery version — approximated at an extra $7,000 — if you plan on driving longer distances.
Are you wondering, where is Toyota Universe or what is the closest Toyota dealer near me? Toyota Universe is located at 1485 Route 46 East, Little Falls, NJ 07424. You can call our Sales Department at (833) 253-0718, Service Department at (833) 253-0719, or our Parts Department at (888) 500-9076. Although Toyota Universe in Little Falls, New Jersey is not open 24 hours a day, seven days a week – our website is always open. On our website, you can research and view photos of the new Toyota models such as the 4Runner, 86, Avalon, Avalon Hybrid, C-HR, Camry, Camry Hybrid, Corolla, Corolla Hatchback, Corolla Hybrid, Highlander, Highlander Hybrid, Land Cruiser, Mirai, Prius, Prius c, Prius Prime, RAV4, RAV4 Hybrid, Sequoia, Sienna, Tacoma, Tundra or Yaris that you would like to purchase or lease. You can also search our entire inventory of new and used vehicles, value your trade-in, and visit our Meet the Staff page to familiarize yourself with our staff who are committed to making your visit to Toyota Universe a great experience every time.
For the first time, the 2019 Toyota Prius is available with all-wheel drive. Its outward appearance is also slightly revised in an attempt to attract more buyers. The updates include new front and rear bumpers, more paint colors and wheel designs, revised LED head- and taillights, and a fresh rear hatch. Inside, the cabin layout is unchanged but there are new trim options. The Prius lineup also receives a new naming structure that drops the numerical names of old. Instead, the models now have titles that are similar to other Toyota products.
The production version was unveiled at the September 2011 Frankfurt Motor Show.[72] Deliveries began in Japan in late January 2012,[76] followed by a limited roll-out in the U.S. in late February.[77] Deliveries began in Europe in June 2012 and in the UK in August 2012.[78][79] During its first year in the market, global sales reached 27,181 Prius PHVs, making the Prius PHV the second top selling plug-in electric car in 2012 after the Chevrolet Volt.[80] Production of the first generation Prius Plug-in hybrid ended in June 2015.[81] As of April 2016, cumulative sales of the first generation Prius PHVs totaled 75,400 units delivered worldwide since 2012.[6][82] The United States led sales with 42,345 units delivered through September 2016,[83][84] followed by Japan with 22,100 units, and Europe with 10,600 units, both through January 2017.[12] By the end of 2016, the Prius plug-in ranked as the world's all-time third top selling plug-in hybrid after the Volt/Ampera family of vehicles, and the Mitsubishi Outlander P-HEV.[85]
Whether you are leasing or financing a new or used car, East Coast Toyota is here to get you into the driver’s seat. Our financial specialists are committed to helping you secure a car loan or lease. No matter what your current credit is, stop by or call to speak with our friendly East Coast Toyota salespeople. Are you a recent College graduate? Check out the Toyota College Rebates page for more chances to save.
Since its inception, the Toyota Prius has been among the best fuel economy vehicles available in the United States, and for the model year 2012, the Prius family has three models among the 10 most fuel-efficient cars sold in the country as rated by US Environmental Protection Agency (EPA).[172] After the Honda Insight first generation was discontinued in September 2006, the Prius liftback became the most fuel-efficient car sold in the American market,[172] [173][174] until it was topped by the Chevrolet Volt in December 2010, as the plug-in hybrid was rated by EPA with an overall combined city/highway gasoline-electricity fuel economy of 60 mpg‑US (3.9 L/100 km; 72 mpg‑imp) equivalent (MPG-e).[175] According to the EPA, for the model year 2012, and when only gasoline-powered vehicles are considered (excluding all-electric cars), the Prius c ranks as the most fuel-efficient compact car, the Prius liftback as the most fuel-efficient midsize car, and the Prius v as the most fuel-efficient midsize station wagon.[176]

Global sales of the Aqua/Prius c passed the 500,000 mark in August 2013.[109][101][110][111] and the 1 million milestone during the first half of 2015.[112] As of January 2017, with 1,380,100 units sold worldwide, the Aqua/Prius c is the second top selling TMC hybrid after the regular Prius.[12] The top market is Japan with 1,154,500 Aquas sold, capturing 83.6% of global sales, followed by North America with 192,700 units.[12]
With all the tech built into Prius, you’re not lost—you're exploring. Boost your journeys with the available 11.6-in. HD multimedia display, and discover a soundtrack for each outing with Entune™ Premium JBL® Audio. The available color Head-Up Display (HUD) projects important information right on the windshield to take your driving experience to the next level.
^ Jump up to: a b c d "Alternative Fuel Vehicles (AFVs) and Hybrid Electric Vehicles (HEVs): Trend of sales by HEV models from 1999–2010". Alternative Fuels and Advanced Vehicle Data Center (US DoE). Retrieved 5 March 2011. Total registered electric hybrids in the US is 1,888,971 vehicles until December 2010. (Click and open the Excel file for the detail by year for each model) Sales 1999–2010 

Talk about gaming the system. With its low-slung four-door profile, large liftgate and ample cargo area, the Regal Sportback is a sedan-wagon mashup that really works. Underhood is a quick turbocharged four-cylinder engine, optional all-wheel drive and responsive, if not exactly sporty, handling (there's a sport-themed Regal GS model for those seeking bigger thrills). The Sportback also delivers on Buick's traditional formula of a quiet, comfortable ride, but with modern confidence and control. This isn't a Buick sedan of old that wobbles and weaves around a tight turn. There's plenty of room behind the upright second row, but fold those rear seats down and you get nearly 61 cubic feet of space — more than Buick's own compact Envision SUV can manage. Keep in mind that the Regal Sportback tends to cost a bit more than its rivals, straddling the line between workaday and premium family sedans. See the Regal Sportback in our Sedan rankings
MARK TAKAHASHI: The Toyota Prius has been the hybrid poster child for almost two decades. When it comes to fuel economy, it's really hard to beat the Prius. But it's front-wheel drive-only layout posed challenges for shoppers in weather-prone areas. That's all changed with this, the 2019 Toyota Prius. Do me a favor and hit Subscribe below. We have a lot more reviews coming your way. Compared to the 2018 Prius, the 2019 models, including the all-wheel drive, perform and behave much like its predecessor. They're not particularly sporty, but they get the job done, and that job is fuel economy. When it goes on sale in January of 2019, prices are going to start right around $27,000 for the all-wheel drive, which is only about $1,400 more than the front-wheel drive. Another big difference between the all-wheel drive and front-wheel drive Prius is going to be the battery packs. They've switched from the lithium ion for the front wheel drive to a nickel metal hydride battery pack for the all-wheel drive. That's because Toyota says the nickel metal hydride battery pack does a lot better with cold climates. When it comes to styling differences, they've actually gone simple. They took out some of the more complex and awkward shapes that were in the front right under the headlights, and they even shaved off the headlights to give it more of a conventional wrap-around look. The same holds true for the tail lights. There are a lot more simpler and horizontal. Overall, you still get all of the character that you've come to expect from a Prius, for better or for worse. Like the exterior, of the interior of the 2019 Prius sees some minor changes here and there. The most obvious is the white, glossy trim that kind of adorned everything inside, that's gone. They've replaced it with black. And, personally, I think it looks a lot better. They've also moved the seat heater switches from buried deep down under here to right here in from the cup holders. Another addition. They've added two USB ports right behind for the rear seats. Otherwise, a lot of it remains unchanged, and that's a good thing. The addition of the all-wheel drive motor and the battery pack doesn't affect cargo space or rear passenger space at all. All right, so when it comes to driving the new Prius all-wheel drive, there's not a big difference between this and the regular front-wheel drive. To be honest, I don't feel a difference at all. They say that the power output and efficiency is pretty much dead on. This gets two miles per gallon less, so 50 miles per gallon combined, versus 52 for the regular Prius, and 56 miles per gallon for their L Eco. The added electric motors on the rear axle, those come into play under initial acceleration from 0 to 6 miles an hour. And that's really just to help out on slippery surfaces. The motor will kick in from time to time, up to 43 miles an hour, when needed when slippage is detected. Unfortunately, they didn't get around to adding Apple CarPlay for the 2019 model. They are saying it will come eventually. If you ask me, it'll probably be in the next model year. And that's too bad, because the Toyota Entune system, in my opinion, is one of the worst infotainment systems to use. It's just overcomplicated, and it's lacking a lot of features that are made up by the features on your smartphone. So to give an indication of how different or how much better the all-wheel drive might be, they've set up this wonderful little snowy course for us. This is the front-wheel drive version. And we'll see how much of a handful it really is. Let's go plowing and see what happens. Oh, yeah. So it's not a lot of steering response. It's really just-- oh, it's kind of just struggling to get through. And there's a lot of work you can hear with the anti-locks kicking in there. But it made it through just fine. It didn't need a whole lot of steering correction. So we'll see how the all-wheel drive performs in comparison. All right, so there's one important difference, which is initial traction. The rear motors, they come into play from 0 to 6 miles an hour just to get you going. So we're going to go up this gentle little incline here to get a real good indication of if it really works or not. Here we go. OK, so a little bit of crabbing here and there, but it left the line just fine. And that was pretty deep snow, actually. And the front-wheel drive Prius actually won't even make it up that hill. So we are lined up onto the chicane course. Here we go. Going in about the same speed and same aggression. Oh, it's tracking way better. Wow. Yeah, it's not bogging down at all. It's just kind of kicking in. We had maybe 25 miles an hour there, and that was a marked improvement. Good on you, Toyota. The 2019 Prius maintains its advantage for fuel economy and keeps all of its character that we've come to expect. The addition of the all-wheel drive model? Well, that's a significant step forward. It really opens up the Prius to shoppers who normally wouldn't consider it because they lived in snowy areas. After driving it on this course, I can say it makes a difference. It makes a big difference, especially when you're just starting out from a dead stop. For more information on the Prius, as well as its competition, head on over to edmunds.com. To see more videos like this, hit Subscribe. [MUSIC PLAYING]
I am home... this car is where I belong. In less than 24 hours of ownership, this is quite possibly my favorite car ever (and I've owned 17 cars in my life). Took delivery two hours away and recorded a solid 62.5mpg on the highway (keeping in mind the break-in requirements). The CVT is perfect (I came from owning a line of late-model Subarus, and throttle tip-in and rubbery-band effect were terrible in the Subarus). The Prius rides like a much larger car - feels solid on the road, very very smooth and quiet. Happy to have the AWD for my slippery, slopey, snowy driveway in winter. Roomy interior! Steering still carries the artificial electric boost and feel that most Prius drivers will instantly recognize. Coming from the superior Eyesight package available in Subaru, I'm not as thrilled with Toyota's Sensing package, but it is what it is. Entune is terrible, and I didn't think I would miss Apple Carplay, but I do. And one small fault: it would be nice to backlight the shifter column to see the shift patterns in the dark (I know they are on the dash, but something about the shifter having it backlit is better to me). No dealbreakers here... the car is simply phenomenal... I love coasting through traffic and starting off effortlessly. Well done.
For 2019, car shoppers have another reason to consider the Prius: available all-wheel drive. The new Prius AWD-e adds an electric motor to drive the rear wheels for better initial traction between 0 and 6 mph and re-engages when front tire slippage is detected at speeds up to 43 mph. If you live in an area that has snowy or icy roads during the winter, the AWD-e could provide extra traction. Fuel economy suffers only slightly with the Prius AWD-e.
The Prius offers Toyota's in-house Entune software for smartphone integration. Setup requires a lengthy app download and account creation process. Entune's app support is meager and less intuitive than CarPlay or Android Auto (neither of which is offered). The Bluetooth menu offers better control and search functionality than most other Bluetooth systems.