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When you’re a Los Angeles or Orange County driver in search of your next ride, visiting our dealership in Long Beach is worth the trip. At our dealership, we offer diverse inventory as well as meaningful service. Avoid the traditional tricks or sales tactics used by many car dealers.

Our buying process is easy, straightforward, casual and fun! There is a reason we are ranked #1 for online reputation, why go anywhere else.

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Toyota Mirai
FIRST DRIVE REVIEW
4.5

2019 Mirai

For commuters who live in a region where the hydrogen fueling infrastructure is already built out, opting for the 2019 Toyota Mirai may make a lot of sense. For starters, it's a genuinely futuristic experience since the Mirai is powered by a hydrogen fuel cell that converts the stuff of stars into electricity and water. This electricity goes to a small battery that drives the motor while the water leaves the tailpipe as vapor.

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Toyota 4Runner
INSTRUMENTED TEST
4.1

2019 Toyota 4Runner

TRD Pro has new Fox shock absorbers, new skid plate and roof rack, and standard sunroof and JBL sound system New Limited Nightshade Edition with black-out color scheme Part of the fifth 4Runner generation introduced for 2010.

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Toyota 86
BUYERS INFO
4.5

Advantages of Buying a New or Toyota 86

It's easy to pick on the 2019 Toyota 86 and count the ways it falls just short of excellent. It's small inside. There's limited passenger and cargo space. It's not particularly comfortable, especially for taller drivers, and its technology feels dated and inadequate.

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Toyota of Long Beach
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Long Beach Blvd, Long Beach, California 90014 USA
Phone: 1-562-270-1414
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Connected Services include navigation services and Remote Access Plan, and 1 month/3 GB of 4G LTE data (whichever comes first) from vehicle delivery date. Data plan offered by AT&T. Services subject to user terms and limitations. Certain services require working electrical system, cell service, and GPS signal. OnStar links to emergency services.  Visit onstar.com for more details. 

There are so many options within the 5 series, but experts suggest getting the 540i if you’re looking for a powerful sedan, though it is more expensive than the 530i ($53,400). Like other BMWs, the 540i comes with a dizzying array of options, including all-wheel drive and a hybrid version, not to mention numerous tiers and packages you can add — consumers who prefer (and can afford) customization may well swerve toward the BMW.
There are two principal battery packs, the High Voltage (HV) battery, also known as the traction battery, and a 12 volt battery known as the Low Voltage (LV) battery. The traction battery of the first generation Prius update (2000 onwards) was a sealed 38-module nickel metal hydride (NiMH) battery pack providing 273.6 volt, 6.5 Ah capacity and weighing 53.3 kg (118 lb)[165] and is supplied by Japan's Panasonic EV Energy Co. They are normally charged between 40–60% of maximum capacity to prolong battery life as well as allow headroom for regenerative braking. Each battery pack uses 10–15 kg (22–33 lb) of lanthanum, and each Prius electric motor contains 1 kg (2 lb) of neodymium; production of the car is described as "the biggest user of rare earths of any object in the world."[166] The LV battery is essential to starting the car and providing initial power to the computer.
The Wall Street Journal reported in February 2007 on concerns that quiet cars like the Prius may pose a safety risk to those who rely on engine noise to sense the presence or location of moving vehicles.[197] Blind pedestrians are a primary concern, and the National Federation of the Blind advocates audio emitters on hybrid vehicles,[198] but it has been argued that increased risks may also affect sighted pedestrians or bicyclists who are accustomed to aural cues from vehicles. However, silent vehicles are already relatively common, and there is also a lack of aural cues from vehicles that have a conventional internal combustion engine where engine noise has been reduced by noise-absorbing materials in the engine bay and noise-canceling muffler systems. In July 2007, a spokesman for Toyota said the company is aware of the issue and is studying options.[199]
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The Prius NHW11 (sometimes referred to as "Generation II"[27]) was the first Prius sold by Toyota outside of Japan, with sales in limited numbers beginning in the year 2000 in Asia, America, Europe and Australia.[27][29] In the United States, the Prius was marketed between the smaller Corolla and the larger Camry. The published retail price of the car was US$19,995.[30] European sales began in September 2000.[31] The official launch of the Prius in Australia occurred at the October 2001 Sydney Motor Show,[32] although sales were slow until the NHW20 (XW20) model arrived. Toyota sold about 123,000 first generation Priuses.[9]
For 2019, car shoppers have another reason to consider the Prius: available all-wheel drive. The new Prius AWD-e adds an electric motor to drive the rear wheels for better initial traction between 0 and 6 mph and re-engages when front tire slippage is detected at speeds up to 43 mph. If you live in an area that has snowy or icy roads during the winter, the AWD-e could provide extra traction. Fuel economy suffers only slightly with the Prius AWD-e.
If you decide to continue service after your trial, your selected subscription plan will automatically renew thereafter. You will be charged at then-current rates. Fees and taxes apply. To cancel you must call SiriusXM at 1-866-635-2349. See SiriusXM Customer Agreement for complete terms at siriusxm.com. All fees and programming subject to change. ©2018 Sirius XM Radio Inc. All rights reserved.
Styling is a matter of personal taste, but we think the Mazda 6 is one of the sharpest-looking sedans in the class. Its swooping lines and creases may not suit everyone's taste, but an anonymous box the Mazda 6 is not. It also backs up its bold looks with outstanding performance. We're not talking about pure speed — although the available turbocharged engine has ample shove — but rather a complete package of taut handling, prompt transmission response, and precise steering that adds gusto to virtually any driving scenario. A cool, modern interior and a dial-controlled infotainment system cap off the Mazda 6's all-around excellence. The lack of all-wheel drive or a hybrid version will keep the Mazda 6 out of contention for some buyers, and its relatively small trunk won't endear it to more practical sedan shoppers. But for drivers seeking a racier edge to the family sedan experience, the Mazda 6 is among the best. See the 6 in our Sedan rankings
What all-wheel drive won't do is help in the stopping department. Prius AWD-e models come shod with the same 15-inch, low-rolling-resistance Dunlop Enasave 01 all-season tires as front-drive Prius models. A good set of winter tires, even fitted to a front-drive Prius, would bring greater traction benefits to stopping as well as going. Mounted and balanced on a spare set of wheels, complete with TPMS sensors and wheel covers and shipped to your house from Tire Rack, these would run about $900. By comparison, the upcharge for all-wheel drive in a $25,900 Prius LE is $1400, and in the $28,740 XLE, it's $1000. Those are the two middle trims in Toyota's new Prius trim naming strategy; all-wheel drive is not available on the top-of-the-line Limited or the entry L Eco.
A 2013 study by the Mayo Clinic found that patients with implanted cardiac devices such as pacemakers and defibrillators can safely drive or ride in hybrids or plug-in electric cars without risk of electromagnetic interference (EMI). The research was conducted using implantable devices from the three major manufacturers and a 2012 Toyota Prius hybrid. The study used 30 participants with implanted devices, and measured electric and magnetic fields in six positions inside and outside the Prius, and each position was evaluated at different speeds.[196]

We went thru the USAA buyer program. Got a great quote from Bob Tyler, lower than the USAA price. We have bought cars from this dealer for 20 years. Had a great sales rep, Luis Vilar who was such a gentleman to deal with. Kim was the manager we also dealt with. Both were so lovely.If you want to buy a Toyota, see Luis Vilar, he is great and no pressure. You could be ... talking with your best friend.
Connected Services include navigation services and Remote Access Plan, and 1 month/3 GB of 4G LTE data (whichever comes first) from vehicle delivery date. Services are subject to User Terms and limitations. Certain services require working electrical system, cell service and GPS signals. OnStar links to emergency services. Visit onstar.com for more details.
Whether you are leasing or financing a new or used car, East Coast Toyota is here to get you into the driver’s seat. Our financial specialists are committed to helping you secure a car loan or lease. No matter what your current credit is, stop by or call to speak with our friendly East Coast Toyota salespeople. Are you a recent College graduate? Check out the Toyota College Rebates page for more chances to save.
As of April 2011, the US accounted for almost half of Prius liftback global sales, with 1 million Priuses sold since 2000.[10] However, the Prius experienced two consecutive years of sales decreases from its peak in 2007, falling to 139,682 units in 2009[114] before rebounding to 140,928 units in 2010.[115] Sales in Japan reached 1 million Priuses in August 2011.[11] As of January 2017, sales of the Prius liftback totaled over 1.8 million units in Japan and 1.75 million in the United States, and ranked as the all-time best-selling hybrid car in both countries.[12][116]
Do not imagine that the AWD-e system will be good for taking a Prius rock crawling or desert racing. All-wheel-drive cars come with only a 0.2-inch increase in ground clearance over the standard Prius, to just 5.3 inches, and the all-wheel-drive system is active only under 43 mph. Its purpose is merely to improve traction and allow the Prius to pull away from a stop during slippery conditions. Slowly, of course. After the car reaches 6 mph, drive to the rear wheels switches from full-time to part-time mode and the Prius experience becomes mostly indistinguishable from the front-drive car.
Looking for a new 2019 or 2020 Toyota? Look no further than Toyota Universe in Little Falls, New Jersey. We offer a full lineup of new Toyota vehicles. Our knowledgeable Toyota Universe new car dealer staff is dedicated and will work with you to put you behind the wheel of the Toyota vehicle you want, at an affordable price. Feel free to browse our online inventory, request more information about our vehicles, or set up a test drive with a sales associate.
^ Jump up to: a b c d "Alternative Fuel Vehicles (AFVs) and Hybrid Electric Vehicles (HEVs): Trend of sales by HEV models from 1999–2010". Alternative Fuels and Advanced Vehicle Data Center (US DoE). Retrieved 5 March 2011. Total registered electric hybrids in the US is 1,888,971 vehicles until December 2010. (Click and open the Excel file for the detail by year for each model) Sales 1999–2010
If you decide to continue service after your trial, the subscription plan you choose will automatically renew thereafter and you will be charged according to your chosen payment method at then-current rates. Fees and taxes apply. To cancel you must call SiriusXM at 1-866-635-2349. See SiriusXM Customer Agreement for complete terms at siriusxm.com. All fees and programming subject to change. Sirius, XM, SiriusXM and all related marks and logos are trademarks of Sirius XM Radio Inc.

For 2019, car shoppers have another reason to consider the Prius: available all-wheel drive. The new Prius AWD-e adds an electric motor to drive the rear wheels for better initial traction between 0 and 6 mph and re-engages when front tire slippage is detected at speeds up to 43 mph. If you live in an area that has snowy or icy roads during the winter, the AWD-e could provide extra traction. Fuel economy suffers only slightly with the Prius AWD-e.
^ Millikin, Mike (20 May 2016). "Worldwide sales of Toyota hybrids surpass 9 million units; Prius family accounts for 63%". Green Car Congress. Retrieved 22 May 2016. The Prius family accounts for 63% of Toyota's total global cumulative hybrid car sales: 5.691 million units, consisting of Prius liftback: 3.733 million; Aqua, Prius c: 1.249 million; Prius a, Prius v, Prius +: 0.634 million; Prius PHV: 75,000.

The Prius will be available with all-wheel drive — Toyota calls it AWD-e — in its midgrade trim levels. The hybrid system under the hood returns unchanged, but Toyota added another electric motor between the rear wheels. It provides additional traction upon initial acceleration and, when needed, up to 43 mph. In order to better cope with colder climates, Toyota also replaced the usual lithium-ion battery pack with a nickel-metal hydride unit on the AWD-e.
Styling is a matter of personal taste, but we think the Mazda 6 is one of the sharpest-looking sedans in the class. Its swooping lines and creases may not suit everyone's taste, but an anonymous box the Mazda 6 is not. It also backs up its bold looks with outstanding performance. We're not talking about pure speed — although the available turbocharged engine has ample shove — but rather a complete package of taut handling, prompt transmission response, and precise steering that adds gusto to virtually any driving scenario. A cool, modern interior and a dial-controlled infotainment system cap off the Mazda 6's all-around excellence. The lack of all-wheel drive or a hybrid version will keep the Mazda 6 out of contention for some buyers, and its relatively small trunk won't endear it to more practical sedan shoppers. But for drivers seeking a racier edge to the family sedan experience, the Mazda 6 is among the best. See the 6 in our Sedan rankings 

We sampled both the standard front-wheel-drive Prius and the Prius AWD-e on a snow-covered course in Wisconsin to experience the differences firsthand. On a rather conservative uphill grade, the front-drive Prius was unable to find the traction to climb. The AWD-e, in contrast, was able to get up the hill. Its front wheels struggled briefly to pull the car upward until the rear wheels gave it the nudge they needed. There was a slight lateral creep when the front wheels spun freely, but the Prius never felt as though it would veer off the intended path.