Right in the heart of LONG BEACH, CA 90806

WORLD'S LEADING SOUTHERN CALIFORNIA TOYOTA DEALER

CALL TOYOTA OF LONG BEACH
AT (562) 270-1414 TODAY.

When you’re a Los Angeles or Orange County driver in search of your next ride, visiting our dealership in Long Beach is worth the trip. At our dealership, we offer diverse inventory as well as meaningful service. Avoid the traditional tricks or sales tactics used by many car dealers.

Our buying process is easy, straightforward, casual and fun! There is a reason we are ranked #1 for online reputation, why go anywhere else.

  • Diverse Inventory and Quality Service
  • Southern California's Source for New Toyota Cars
  • Valuable Used Cars for Your Driving Pleasure
  • A Fully Equipped Service Center for Your Maintenance Needs

AUTO LOANS

Trade-Ins

Buying guide

8 am to 8 pm support

EVERYTHING YOU NEED TO KNOW

THE WORLD OF TOYOTA CARS & TRUCKS

Toyota Mirai
FIRST DRIVE REVIEW
4.5

2019 Mirai

For commuters who live in a region where the hydrogen fueling infrastructure is already built out, opting for the 2019 Toyota Mirai may make a lot of sense. For starters, it's a genuinely futuristic experience since the Mirai is powered by a hydrogen fuel cell that converts the stuff of stars into electricity and water. This electricity goes to a small battery that drives the motor while the water leaves the tailpipe as vapor.

READ MORE
Toyota 4Runner
INSTRUMENTED TEST
4.1

2019 Toyota 4Runner

TRD Pro has new Fox shock absorbers, new skid plate and roof rack, and standard sunroof and JBL sound system New Limited Nightshade Edition with black-out color scheme Part of the fifth 4Runner generation introduced for 2010.

READ MORE
Toyota 86
BUYERS INFO
4.5

Advantages of Buying a New or Toyota 86

It's easy to pick on the 2019 Toyota 86 and count the ways it falls just short of excellent. It's small inside. There's limited passenger and cargo space. It's not particularly comfortable, especially for taller drivers, and its technology feels dated and inadequate.

READ MORE

ARE YOU LOOKING FOR A CAR?

Search Our Inventory With Thousands Of Cars And More Cars Are Adding On Daily Basis

DO YOU WANT TO SELL A CAR?

Search Our Inventory With Thousands Of Cars And More Cars Are Adding On Daily Basis

QUESTIONS? CALL US : 1-562-270-1414

Toyota of Long Beach
  • Low Prices, No Haggling
  • Largest Toyota Car Dealership
  • First Time Buyer

LATEST AUTOS

contact us

Long Beach Blvd, Long Beach, California 90014 USA
Phone: 1-562-270-1414
FAX: 1-562-270-1414
Toyota of Long Beach Map

The large number of Prius-owning progressive celebrities in 2002 prompted The Washington Post to dub hybrids "Hollywood's latest politically correct status symbol".[207] Conservatives called "Prius Patriots" also drive the cars because they want to contribute to reducing US dependence on foreign oil.[208] A 2007 San Francisco Chronicle article said "Prius Progressives" were becoming an archetype, with American conservative commentator Rush Limbaugh opining that "these liberals think they're ahead of the game on these things, and they're just suckers".[209]
The 2019 Toyota Prius is offered in the following submodels: Prius Hatchback. Available styles include LE 4dr Hatchback (1.8L 4cyl gas/electric hybrid CVT), XLE 4dr Hatchback (1.8L 4cyl gas/electric hybrid CVT), XLE AWD-e 4dr Hatchback AWD (1.8L 4cyl gas/electric hybrid CVT), Limited 4dr Hatchback (1.8L 4cyl gas/electric hybrid CVT), LE AWD-e 4dr Hatchback AWD (1.8L 4cyl gas/electric hybrid CVT), and L Eco 4dr Hatchback (1.8L 4cyl gas/electric hybrid CVT).
Along with updated styling, the Prius grew for 2016, increasing cargo space. A new platform improved handling and ride. Though output from the carryover engine decreased slightly, thanks to lighter hybrid components fuel mileage estimates increased to 54 mpg in the city and 50 mpg on the highway; an Eco version was even more efficient. Lithium-ion batteries are now used on some variations. Six trim levels are offered. 
During a brief test drive on dry pavement, we were able to shake loose some rear-drive assistance during aggressive cornering, although this served more to confirm the existence of the rear motor than to improve handling. AWD-e does not bring with it any sort of performance-enhancing torque vectoring; the Prius is still happy to understeer. A few circles in a roundabout ("Big Ben! Parliament!") showed a narrow window of all-wheel-drive operation until stability control aggressively steps in. Given the sedate pace that most Prius drivers maintain, the rear wheels will rarely be powered, which is the way Toyota wants it, a necessity to maintain the Prius's fuel-sipping EPA numbers. On a short snow-covered course, however, the rear motor helped to get the car moving from a stop as promised and kept it moving through an inch or two of the white stuff.
Talk about gaming the system. With its low-slung four-door profile, large liftgate and ample cargo area, the Regal Sportback is a sedan-wagon mashup that really works. Underhood is a quick turbocharged four-cylinder engine, optional all-wheel drive and responsive, if not exactly sporty, handling (there's a sport-themed Regal GS model for those seeking bigger thrills). The Sportback also delivers on Buick's traditional formula of a quiet, comfortable ride, but with modern confidence and control. This isn't a Buick sedan of old that wobbles and weaves around a tight turn. There's plenty of room behind the upright second row, but fold those rear seats down and you get nearly 61 cubic feet of space — more than Buick's own compact Envision SUV can manage. Keep in mind that the Regal Sportback tends to cost a bit more than its rivals, straddling the line between workaday and premium family sedans. See the Regal Sportback in our Sedan rankings
The Prius offers Toyota's in-house Entune software for smartphone integration. Setup requires a lengthy app download and account creation process. Entune's app support is meager and less intuitive than CarPlay or Android Auto (neither of which is offered). The Bluetooth menu offers better control and search functionality than most other Bluetooth systems.
The Prius offers Toyota's in-house Entune software for smartphone integration. Setup requires a lengthy app download and account creation process. Entune's app support is meager and less intuitive than CarPlay or Android Auto (neither of which is offered). The Bluetooth menu offers better control and search functionality than most other Bluetooth systems.

Toyota unveiled the Prius c concept at the January 2011 North American International Auto Show. The Prius c has a lower list price and is smaller than the previous Prius hatchback. The production version was unveiled at the 2011 Tokyo Motor Show as the Toyota Aqua, and was launched in Japan in December 2011.[94] The Prius c was released in the US and Canada in March 2012,[95][96] and in April 2012 in Australia and New Zealand.[97][98] The Prius c is not available in Europe, where instead, Toyota is selling the Toyota Yaris Hybrid since June 2012.[99] The Prius c and the Yaris Hybrid share the same powertrain.[100] The Aqua ranked as the second best selling car in Japan in 2012 after the Prius brand, as Toyota reports together sales of the conventional Prius and the Prius α.[101][102] When sales of these two Prius models are broken down, the Toyota Aqua ranked as the top selling model in Japan, including kei cars, with the Aqua leading monthly sales since February through December 2012.[103][104] Thereafter, the Aqua has been the top selling new car in Japan for three years running, from 2013 to 2015,[105][106][107] and it is considered the most successful nameplate launch in Japan in the last 20 years.[108]


Visit our Toyota Universe finance page to get pre-approved today! The staff within our Finance Department is dedicated to putting you in the car you want, at a price you can afford. We also offer competitive auto leasing options for our customers who are not looking to purchase or finance a vehicle. Whether you are looking to finance or lease your new Toyota car, truck, or SUV, our finance experts will work to arrange affordable payments for our customers.
Launched in Japan in 1997, the Toyota Prius hybrid made its U.S. debut in 2001 and sold only 15,000 units that first year. By 2011, U.S. sales reached the 1 million mark, and today global sales top 3.5 million. The Prius uses a gasoline engine and an electric motor with a battery pack. The hybrid system saves fuel by using the electric motor at low speeds, with the gas engine automatically turning on when needed. The Prius’ batteries are recharged by energy captured from braking and by the gasoline engine. Known for its distinctive styling, the Prius name has been applied to other hybrid offerings, including the Prius c, v and Prime. Toyota’s hybrid system found in the Prius is also used in hybrid versions of some of Toyota’s mainstream models. 
The Prius offers little in the way of driving enjoyment and refinement. Still, the steering effort is pleasingly weighted, and responses to your inputs are accurate—making the handling feel almost lively. Feedback from the road is non-existent, though, and feels numb on-center. Braking is a common gremlin for hybrid vehicles, which use a mix of regenerative and friction braking. Inconsistent or numb feedback from the pedal, as we experienced in the Prius, is often the trade-off and, combined with the low-rolling-resistance tires that most hybrids wear, can make for longer braking distances in our testing than we would expect from other similar-size non-hybrid vehicles.
The HVAC system uses an AC induction motor to drive a sealed-system scroll compressor, a design principle not usually used in automotive applications. Using a scroll compressor increases the efficiency of the system, while driving it with an AC induction motor makes the system more flexible, so the AC can run while the engine is off. Because the oil used with the refrigerant gas also flows in the area of the high-voltage motor-windings, the fluid must be electrically insulating to avoid transmitting electric current to exposed metal parts of the system. Therefore, Toyota specifies a polyolester (POE) oil (designated ND11)[170] is required for repairs. The system cannot be serviced with equipment normally employed for regular cars, which typically use polyalkylene glycol (PAG) oil, as the equipment would contaminate the ND11 oil with PAG oil. According to SAE J2843 the oil provided from maintenance equipment must contain less than 0.1% PAG when filling. One percent PAG oil may result in an electrical resistance drop by a factor of about 10.[171]
But the Prius AWD-e isn't quite like other all-wheel-drive vehicles. Instead of drawing from the engine to power the rear wheels, this new Prius uses a separate electric motor to enhance initial traction from 0 to 6 mph. If wheel slippage is detected, the motor will re-engage at speeds up to 43 mph. That means the rear wheels are only powered when needed, minimizing the detrimental effects that traditional all-wheel-drive systems have on fuel economy. Toyota estimates this new Prius AWD-e will achieve 50 mpg combined (52 city/48 highway), which is still very impressive. By comparison, the standard Prius gets an EPA-estimated 52 mpg combined, while the Prius L Eco earns 56 mpg combined.
The Prius is all about fuel economy and the base L Eco's 56 mpg combined EPA estimate is difficult to ignore. Unfortunately, the L is a little light on features. As such, we recommend getting the LE. It comes with some useful upgrades, such as blind-spot monitoring, a rear wiper and a traditional spare tire, while keeping the price reasonable. The LE is also available with the Prius' new all-wheel-drive system. 

^ Jump up to: a b c d e f g h i j k l m n o "Worldwide Sales of Toyota Hybrids Surpass 10 Million Units" (Press release). Toyota City, Japan: Toyota. 14 January 2017. Retrieved 15 January 2017. This latest milestone of 10 million units was achieved just nine months after total sales reached 9 million units at the end of April 2016. The Prius family accounts for 61% of Toyota's total global cumulative hybrid car sales: 6.115 million units, consisting of Prius liftback: 3.9846 million; Aqua, Prius c: 1.3801 million; Prius α, Prius v, Prius +: 614,700; and Prius PHV: 79,300.
From 2005 to 2009, the second generation Prius had been built by FAW-Toyota in the city of Changchun for the Chinese market.[50] It was reported that a total of 2,152 Priuses were sold in 2006 and 414 in 2007. The relatively low sales was blamed on high price, about US$15,000 higher than the equivalent in Japan or the US, caused by high duties on imported parts.[51] In early March 2008, Toyota cut the price of Prius by up to eight percent or US$3,000 to CN¥259,800 (US$36,500). It was thought that the sales dropped as a result of both a lack of acceptance and increased competition. The Toyota Prius Hybrid was exported to China from 2007.[52] Toyota sold about 1,192,000-second generation Priuses worldwide.[9]

The automobile that defined this size in the United States was the Rambler Six that was introduced in 1956, although it was called a "compact" car at that time.[2] Much smaller than any standard contemporary full-size cars, it was called a compact to distinguish it from the small imported cars that were being introduced into the marketplace.[3] By the 1960s, the car was renamed the Rambler Classic and while it retained its basic dimensions, it was now competing with an array of new "intermediate" models from General Motors, Ford and Chrysler.[4]
The following table presents fuel economy performance and carbon emissions for all Prius family models sold in Japan since 1997. The ratings are presented for both, the older official 10-15 mode cycle test and the new JC08 test designed for Japan's new standards that went into effect in 2015, but was already being used by several car manufacturers for new cars. The Prius 2nd generation became the first car to meet Japan's new 2015 Fuel Economy Standards measured under the JC08 test.[180]
But it's the shift in consumer tastes toward compact crossovers that has most impacted the Prius. Toyota's own RAV4 Hybrid is neck-and-neck in sales this year, even with a base price that's almost $4000 higher and fuel economy numbers that start with 3s rather than 5s. If you're looking for an answer to the "Why all-wheel drive? Why now?" questions, this is it. It doesn't hurt that Toyota is already selling a nearly identical all-wheel-drive Prius in Japan, simplifying this marketing move.