Right in the heart of LONG BEACH, CA 90806

WORLD'S LEADING SOUTHERN CALIFORNIA TOYOTA DEALER

CALL TOYOTA OF LONG BEACH
AT (562) 270-1414 TODAY.

When you’re a Los Angeles or Orange County driver in search of your next ride, visiting our dealership in Long Beach is worth the trip. At our dealership, we offer diverse inventory as well as meaningful service. Avoid the traditional tricks or sales tactics used by many car dealers.

Our buying process is easy, straightforward, casual and fun! There is a reason we are ranked #1 for online reputation, why go anywhere else.

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  • Southern California's Source for New Toyota Cars
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THE WORLD OF TOYOTA CARS & TRUCKS

Toyota Mirai
FIRST DRIVE REVIEW
4.5

2019 Mirai

For commuters who live in a region where the hydrogen fueling infrastructure is already built out, opting for the 2019 Toyota Mirai may make a lot of sense. For starters, it's a genuinely futuristic experience since the Mirai is powered by a hydrogen fuel cell that converts the stuff of stars into electricity and water. This electricity goes to a small battery that drives the motor while the water leaves the tailpipe as vapor.

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Toyota 4Runner
INSTRUMENTED TEST
4.1

2019 Toyota 4Runner

TRD Pro has new Fox shock absorbers, new skid plate and roof rack, and standard sunroof and JBL sound system New Limited Nightshade Edition with black-out color scheme Part of the fifth 4Runner generation introduced for 2010.

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Toyota 86
BUYERS INFO
4.5

Advantages of Buying a New or Toyota 86

It's easy to pick on the 2019 Toyota 86 and count the ways it falls just short of excellent. It's small inside. There's limited passenger and cargo space. It's not particularly comfortable, especially for taller drivers, and its technology feels dated and inadequate.

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Toyota of Long Beach
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Long Beach Blvd, Long Beach, California 90014 USA
Phone: 1-562-270-1414
FAX: 1-562-270-1414
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My very knowledgeable, patient and honest salesman Ronald made my whole buying experience smooth, effortless, and quick. This is the second time I come to East Coast Toyota for my lease only because of his great customer service!! I was a little worried and scared because I didnt know exactly what I was going to do. I had my mind set that I was not going for another car. As soon as I met up with him he provided me with options. Thank you Ron for always accommodating and being attentive to my concerns! I will always come to East Coast Toyota as long as I get treated with the upmost respect that Ron provides me with! Thank you again Ron!!
The original Prius helped make hybrid vehicles mainstream back in the early 2000s, and it continues to be one of the most recognized hybrid nameplates. Its eccentric exterior styling and—ahem—untraditional interior design are unmistakable albeit polarizing. Still, the Toyota has always been about making the world a greener place by maximizing fuel economy and minimizing emissions. The compact hatchback is losing ground to newer hybrid alternatives such as the Hyundai Ioniq and the Kia Niro, but the Toyota brand maintains an unrivaled reputation for reliability. While the 2019 Prius is the polar opposite of driving enjoyment and high performance (or any type of performance, for that matter), its comfortable interior and trademark powertrain deliver what many consumers want.
In July 2007 The New York Times published an article using data from CNW Marketing Research finding that 57% of Prius buyers said their main reason for buying was that "it makes a statement about me", while just 37% cited fuel economy as a prime motivator.[210] Shortly afterwards Washington Post columnist Robert Samuelson coined the term "Prius politics" to describe a situation where the driver's desire to "show off" is a stronger motivator than the desire to curb greenhouse gas emissions.[211] Some conservatives promote use of the Toyota Prius and other hybrid cars. For example, Jim Road from What Would Jesus Drive? encouraged people to drive hybrid cars because of the damage that large SUVs and faster cars can do to others.[212]

Our state-of-the-art Service Department here at Toyota Universe will keep your new Toyota vehicle or used car in excellent condition. The diagnostic equipment operated by our expert mechanics will detect any issues that may be occurring in your vehicle so that our Toyota trained service technicians can fix the problem right the first time. We offer all the auto services, maintenance, and parts you need to keep your vehicle running like new, even if all you need is an oil change. Visit our Service Department page to schedule a service appointment, or our Parts Department page to order parts for your new Toyota, or for more information about any of the services offered by Toyota Universe.
My very knowledgeable, patient and honest salesman Ronald made my whole buying experience smooth, effortless, and quick. This is the second time I come to East Coast Toyota for my lease only because of his great customer service!! I was a little worried and scared because I didnt know exactly what I was going to do. I had my mind set that I was not going for another car. As soon as I met up with him he provided me with options. Thank you Ron for always accommodating and being attentive to my concerns! I will always come to East Coast Toyota as long as I get treated with the upmost respect that Ron provides me with! Thank you again Ron!!
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A racing version of the Prius was unveiled by Toyota in 2013. This racing Prius replaces the 1.8-litre Atkinson-cycle engine with a 3.4-litre V8 RV8KLM engine which is mid-mounted in the car. The hybrid drive train of the car's production Hybrid Synergy Drive is retained but with a larger lithium ion battery.[215] The RV8KLM is in fact the same engine featured in multiple Le Mans Prototypes such as the Lola B12/60 and Rebellion R-One. The car took class pole position[216] and finished sixth at the 2012 Fuji GT 500km.[217]
Its new body design is more aerodynamic, with a reduced drag coefficient of Cd=0.25. This figure is disputed by General Motors which found the value for the model with 17-inch wheels to be around 0.30 based on tests in GM, Ford, and Chrysler wind tunnels.[59] Car & Driver measured the third generation Prius at 0.26 in a privately arranged five-way wind-tunnel test of comparable cars.[60] An underbody rear fin helps stabilize the vehicle at higher speeds.
The 2019 Toyota Prius is offered in the following submodels: Prius Hatchback. Available styles include LE 4dr Hatchback (1.8L 4cyl gas/electric hybrid CVT), XLE 4dr Hatchback (1.8L 4cyl gas/electric hybrid CVT), XLE AWD-e 4dr Hatchback AWD (1.8L 4cyl gas/electric hybrid CVT), Limited 4dr Hatchback (1.8L 4cyl gas/electric hybrid CVT), LE AWD-e 4dr Hatchback AWD (1.8L 4cyl gas/electric hybrid CVT), and L Eco 4dr Hatchback (1.8L 4cyl gas/electric hybrid CVT).

The Prius's hybrid powertrain is not capable of delivering thrilling or even amusing acceleration. Its lethargy can't be given a free pass, as other competitors prove that acceptable performance need not be sacrificed in the pursuit of world-beating fuel economy. The all-wheel-drive versions feature an electric motor that functions separately from the hybrid system and powers the rear wheels.
If you've chosen a midsize sedan over an SUV, you've already addressed some key buying concerns. Sedans get better gas mileage and handle better than SUVs, all else being equal, and there's something timelessly classy about a sleek sedan parked at the curb. When you're ready to buy, let Edmunds' expert reviews guide you to the midsize sedan of your dreams, whether it's a practical, no-nonsense commuter or an executive-class special with all the trimmings.
The original Prius helped make hybrid vehicles mainstream back in the early 2000s, and it continues to be one of the most recognized hybrid nameplates. Its eccentric exterior styling and—ahem—untraditional interior design are unmistakable albeit polarizing. Still, the Toyota has always been about making the world a greener place by maximizing fuel economy and minimizing emissions. The compact hatchback is losing ground to newer hybrid alternatives such as the Hyundai Ioniq and the Kia Niro, but the Toyota brand maintains an unrivaled reputation for reliability. While the 2019 Prius is the polar opposite of driving enjoyment and high performance (or any type of performance, for that matter), its comfortable interior and trademark powertrain deliver what many consumers want. 

Along with updated styling, the Prius grew for 2016, increasing cargo space. A new platform improved handling and ride. Though output from the carryover engine decreased slightly, thanks to lighter hybrid components fuel mileage estimates increased to 54 mpg in the city and 50 mpg on the highway; an Eco version was even more efficient. Lithium-ion batteries are now used on some variations. Six trim levels are offered. 
The Nissan Altima is newly redesigned, and it shines. It’s got two new engines with continuously variable automatic transmission, plus the option of all-wheel drive ($25,250) —  even better: it’s sporty. But if you want an even sportier version, choose the SR model, with 19-inch wheels and a 248-horsepower engine ($25,250). It’s also got Android Auto standard, but unfortunately no hybrid option.